(Wear a Glass of Researcher and everything becomes UX.)
I am a UX Researcher with an affinity for research. I apply human factor principles to design products that are efficient, effective and satisfying at every touchpoint. My process starts with understanding business needs, listening to user stories, Inventorying content, and then doing research for it. I use wireframes and low-fidelity prototypes to test ideas and support quick iterations. Also into creating user journeys and personas. Specialized in the areas of Market research and analysis, branding, strategic planning, marketing, and communications. Identifying business risks, issues, emerging market opportunities, defining strategies, and creating comprehensive business plans based on secondary information and client requirements. Preparation of custom research reports including presentations, competitor analysis, SWOT analysis, trends, and forecast for small and medium businesses.