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Freelance WriterJan 2016
An experienced writer/editor who writes to inform, educate, and persuade. Though I now freelance for professional firms and small to mid-sized companies, I have 20+ years of experience writing for energy, petrochemical, and agricultural executives. My current assignments are generally e-newsletters, white papers, case studies and lead-generating content. I also write annual reports, investor and customer slide presentations, trade press articles, speeches, news releases, and scripts.
Corporate Relations Manager/ConsultantNov 1993 - Apr 2001 (7 years)
I established the corporate communications and investor relations functions for this public corporation after it was spun off from its former parent company. In concert with the senior management team, I identified and promoted the company’s desired corporate image. Responsibilities included preparing and delivering the Annual Report to Shareholders, presentations to investors and corporate advertising as well as developing a corporate social responsibility philosophy and program.
Senior ConsultantSep 1989 - Dec 2015 (26 years)
The company's services included strategic communications consulting and media relations, as well as writing and editing services in the fields of marketing, investor relations and public & government affairs. Its clients included Agrium Inc., MediaReady International, the Billy Graham Evangelistic Association and Petro Canada.
Director of CommunicationsMar 1986 - Jul 1993 (7 years)
I led the groups that marketed and maintained the corporate images of the Alberta Children‘s Hospital and later the Calgary General Hospital. During this time I received writing and programming awards from the Health Care Public Relations Society of Canada and the Calgary Chapter of the Canadian Public Relations Society. At the Children’s Hospital my role was evenly divided between representing the hospital and fund raising activities for the Alberta Children’s Hospital Foundation.
Public & Government Affairs AdvisorOct 1979 - Jul 1985 (5 years)
I was the senior staff writer and also advised regional executive staff on matters of government and public relations, media spokesperson, chief corporate writer for the regions.
BA (Political Science)1965 - 1968 (3 years)
Graduate Diploma in Journalism1969 - 1970 (1 year)
APR Accreditation (1983)Public Relations Society of America
Professional Accreditation in Public Relations
Certificate (1996)The National Investor Relations Institute and The University of Michigan
Five-day seminar in The Theory and Practice of Investor Relations.
US English Level 1100%
US English Level 2100%
UK English 185%
US English Level 385%
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