Website for Automotive Dealership
Working on the new John Newell Mazda website, I managed to transform it from a small static website into an easy-to-manage site that now generates plenty of conversions for the dealership. I adopted the Mazda branding look and feel along with a modern web design structure to provide the user with intuitive navigation and quick call-to-action functionality to effectively convert leads into potential sales. My input into this project involved creating website requirements, producing wireframes, briefing the design and development teams, client approvals, assisting with front-end development, and finally testing and delivering the project to the client. Once the website was completed, I actively performed PPC advertising to promote the website.
