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Drapeau de United States Belle Mead, United States
Membre depuis le 19 décembre 2017
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Hey I'm Nick and I'm a graduate of the NYU Stern School of Business, when it comes to digital marketing I'm truly a jack of all trades. I've been working in marketing for over 5 years with extensive experience in online marketing and analytics for startups and large companies. I specialize in database management/customization and marketing automation and have over 3+ years of experience as an admin of Salesforce, Eloqua, and Pardot at large B2B software companies. Need help with these systems? I'm your guy :) As a Certified Google Adwords Expert, I have run successful advertising campaigns using both Facebook and Adwords. I've also done organic social media marketing and management for the start-ups. Last but certainly not least, I am an avid writer. I've written SEO optimized blog posts for start-ups in the past and consider myself to be an expert writer on the topics of travel, dating, and entrepreneurship. Shoot me an invite if you think my experience aligns with a project!
$85 USD/hr
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Founder and Lead Salesforce/Marketing Automation Consultant

Jun 2017

• Analyzed SFDC database to identify records for archival and deletion to meet client storage requirements • Provided daily troubleshooting for system issues and customized configurations to meet clients’ unique needs • Cleaned, standardized, and imported over 15,000+ accounts while enriching data according to custom criteria • Designed a custom automation program to categorize all contact titles by role for more efficient prospecting

Eloqua Administrator and Salesforce Administrator

Jan 2016 - Jun 2017 (1 year)

• Built Eloqua programs to assign role/function and territory to contacts for efficient lead scoring and routing • Developed new lead scoring model to increase conversion of marketing leads to sales qualified leads • Created automated win/loss analytics dashboard used by executives for tracking company performance • Led the discovery, purchase, and integration of new data sourcing vendor for maintaining clean data • Trained team on all Eloqua processes and best practices

Salesforce Contract Admin

Oct 2015 - Apr 2016 (6 months)

• Redesigned Salesforce user experience by updating layouts, fields, and workflows for opportunities and accounts • Created goal tracking dashboards for each salesperson and a summary dashboard for the executive team • Managed initial data processing after identifying and cleaning bad contacts and unused reports from the system

Marketing Data Analyst

Jul 2015 - Dec 2015 (5 months)

• Led regular analysis of ad campaigns for AstraZeneca and Pfizer to determine ROI using proprietary software • Designed client presentations to effectively communicate complex stories through data

Digital Marketing Contractor

Mar 2014 - Jun 2015 (1 year)

• Created mapping functions for managing contact information in Eloqua and routing leads in Salesforce • Conducted an ROI analysis across advertising channels for all product lines in each business region • Audited all landing pages on company website and made improvements for conversion optimization Created weekly product line reports with metrics of web traffic, trials, opportunities closed, and ad conversions

Business Development Executive and Social Media Manager

Sep 2013 - Dec 2013 (3 months)

• Created presentations for multiple prospective clients pitching guerilla marketing services in Shanghai • Designed and implemented a long-term social media marketing plan to improve visibility and recruit employees


Jun 2013 - Aug 2013 (2 months)

• Recruited high profile clients through innovative social media marketing campaigns • Managed and produced blog articles for the company’s website and for a variety of social media platforms • Analyzed key competitors and researched highly profitable new market opportunities • Led a marketing campaign targeting students auditioning for Berkley College of Music


Business and Political Economy | Marketing

2011 - 2014 (3 years)


Google Adwords Expert (2015)


Completed Google Adwords Certification

Account Based Marketing (ABM) (2016)


Completed Course on Account Based Marketing Strategies and Techniques.


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