B2B Telemarketing Overview Business-to-Business (B2B) appointment setting is our primary client offering. B2B appointment setting involves telemarketing to business decision makers, communicating the value of your offering, qualifying for need or interest and gaining the commitment to move forward with an appointment. The Desire BPO team of account representatives excels at Business-to-Business (B2B) appointment setting. We are successfully able to qualify prospects (at any level of an organization), promote your value-added message, secure an appointment and alert you in real-time using our web-based calendar. If you want to spend your time closing sales and not making all of the necessary telemarketing calls, let us do what we do best â€“ setting qualified B2B appointments for your company. Lead Generation B2B lead generation is very similar to appointment setting, but does not schedule the appointment for a specific date or time. Leads are usually delivered in n
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