There's no doubt persuasive writing is necessary to mesmerize your audience to take action. The question is, what are those magical words we should use, and how would we use them?
We need to go back to the beginning to understand what we're talking about here. So let's take a moment and look deeper into the word mesmerize and its origins.
Franz Mesmer, a Viennese physician of the 18th century, proposed the idea of animal magnetism. He believed all humans possess an invisible magnetic force that binds and can be therapeutic.
As the practice became more known, the practitioners of mesmerization were known as magnetizers.
It was trendy for a while, and some of his famous friends included Mozart and Marie Antoinette.
He was later discredited for the theory he developed. Many put down his successful results to the power of suggestion, which later developed into hypnosis.
So what's that got to do with writing?
It's probably not quite what Mesmer had in mind. Still, there's an invisible force running through our bodies.
Our emotions are the invisible force that runs through every one of us.
And guess what?
People's actions are not based on words alone. Instead, their actions are based on emotions.
You don't need magical words every time you write a persuasive copy unless you want to include Abracadabra, Hocus Pocus, or Alakazam!
Essentially, it's all about appealing to the emotions of your target audience. What words are compelling to them?
Indeed, it isn't about you or what you like in the least.
Good writing does not draw attention to itself.
It simply resonates and connects with your audience.
That's the mesmerizing magic of it all.
Good writing is essential; it's all about appealing to the emotions of your target audience.
In case you're asking yourself.
No, I'm not a magnetizer, but I write like one.
Many business owners I've helped wondered about my ability to mesmerize their target audience to take action.
I put their minds at ease. I sent them samples of my writing for free. As a result, in over five years, I've never had a client turn me down. Instead, we created a lasting relationship and made money.
I bring your brand to life online by crafting beautiful and engaging content for the web, blogs, email, and social media. In addition, I provide strategic consistent online marketing and branding services that keep your brand on top of mind with your audience.
Would you want a free sample?
You can adapt to any situation when you're an expert at what you do. I want to think I'm an expert, so if you'd like to try me, message me and let's talk!
P.S. I guarantee you'll love your results!
While web content is not the most exciting thing to think about, it is the first thing many people see when coming to your business's website. If you want your business to thrive, you must have a web page with top-notch content. I provide professional website content for companies who need engaging, SEO-friendly content to drive more visitors, leads, and sales for your business. Contact me right now for more information!
Let the Right Words be Your Company
Get Fit Mil
oct. 2012 - Jusqu'à présent
Content writing and copy editing are both extremely time-consuming and tedious tasks. However, most businesses don't have the time or expertise to do them correctly. As a result, they often have to pay someone else to do it for them or do a poor job of doing it themselves. My solution is this new platform that allows businesses to outsource these tasks to a Canadian expert (yours truly) and get great results at a fraction of the cost. To learn more, message me now!
Bachelor's degree in communications and marketing
Concordia University, Canada 1990 - 1993
Tell Better Stories. Change More Minds
As a content creator, I never stop. But when I do, it's a must-read. I believe in the power of storytelling and the importance of a brand voice. I help businesses and organizations grow their reach, influence, and impact through engaging content. Combining my love for storytelling and data-driven marketing, I help brands tell their stories and reach their goals. I've written for a lot of hip, cool, trendy brands. I'm now available for consulting gigs.
Creative Writing Certificate
The term "creative writing" is often used to describe fiction. Events, characters, and sequences are all created by authors. Still, all writing is creative, since it is selected and written from the writer's perspective. In this form of writing, you can also present information, offer elaborate detailed explanations, or give instructions. Whatever definition we use, creative writing conveys information. However, creative writing doesn't aim to inform. The aim is to stir emotions in the audience.
I've been blogging since 2006 and have never looked back! I'm a writer, expert, and all-around connector in the digital marketing space. I've been published everywhere, including on Forbes, Huffington Post, and Fast Company. Let me help you get found on the web. I'll help you create a web presence or upgrade your current site. Contact me to discuss your next project!
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