
arvand23

arvand23
- N/ATravaux complétés
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Portfolio
Avis récents
Expérience
UX/UI Consultant
May 2015Clients range from startups to Microsoft. We're a UX/UI consulting firm specialized in user testing, conversion optimization, AB testing and information architecture user flows.
Product Manager
Jan 2014 - Apr 2015 (1 year)Worked with the Y Combinator backed Loopt team that was acquired by Green Dot (NYSE:GD) to build GoBank, an innovative FDIC insured checking account with an extensive ATM and Cash Reload network. Product Owner for: - Launching GoBank at Walmart on a national level. This is the first time a checking account is distributed in retail stores - A/B testing on iPhone and Android applications - Next generation prototypes of the GoBank mobile, and web applications
Product UX Manager
Dec 2012 - Nov 2013 (11 months)Over 10 million installs. 4.5 stars from >130k reviews. Identified problems through data analysis and usability tests, conceptualized and drove new features by working closely with engineering-- resulting in up to 5X increases in key performance metrics - Drove product features with a heavy focus on retention and new user experience, creating product roadmap and vision through wireframes, and prototypes - Designed and conducted weekly user tests for various hypotheses and overall usability
Product Designer
Jun 2012 - Nov 2012 (5 months)Acquired by Amazon. - Designed an iPad application funded by the National Institute of Health, created to benefit low vision and legally blind individuals - Led focus groups and user tests with various age groups of low vision and blind users for the iPhone app “TextDetective” in addition to the iPad app "SmartMagnifier", using quantitative and qualitative data to drive iterations - Conducted rapid prototyping to enable A/B tests to quantify differences in user interaction design hypotheses
Éducation
Bachelor of Business Administration, Management Information Systems and Marketing Specialization
2006 - 2011 (5 years)Vérifications
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