Adobe Analytics | Google Analytics - GA4 certified
Hello, My name is Silky Jain. I am a result-oriented, self driven personnel with over 6 years of exposure in Web Analytics and Personalization Platform. A highly ambitious professional with a track record of superior performance through dedication, attention to detail, and commitment.
I have experience in Digital Analytics tools like Adobe Analytics and Google Analytics and have the ability to understand the business context and apply analytical concepts to provide business solutions. I also have expertise in Personalization tool - Adobe Target , TMS - Adobe Launch and Google Tag Manager. I have hands on experience in Adobe Experience Platform including tools like Web SDK, RT CDP and CJA. I try every day to improve my skills and stay updated with the fast changing technology.
Engagement & conversion metrics
Customer's online behaviour analysis
Conversion funnel analysis
Offline data - Online data merging
A/B and MVT testing
I have worked on creation of exam study guides, provided feedback on current exam from a candidate point of view, created Hands-on challenge, researched and collated content for Solution Partner Portal.
Tools included - Adobe Analytics, Adobe Target, Adobe Experience Platform
Graduation - B.Tech
Banasthali Vidyapith, India 2012 - 2016
Adobe Target Business Practitioner
Cleared certification of Adobe Target Business Practitioner
Adobe Qualified - Adobe Experience Platform
Achieved certification of AEP.
Adobe Analytics Architect
I have cleared Adobe Analytics Architect Certification
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Preferred Freelancer Program SLA 1 100% US English 1 87%