TikTok Content Creation

Based on recent feedback, we need to move away from "corporate" aesthetics and instead embrace an authentic, platform-specific format. The goal is to create content that feels native to TikTok and Instagram without compromising Company's professional foundation. 1. Style and Visual Expression (Brand Fit) No More Stock: Absolutely no generic business imagery or pixelated stock footage. We require high-resolution, authentic material that reflects Company's actual culture and environment. Native Feel: The video should look like user-generated content (UGC)—not a polished TV commercial. This means fast-paced editing, an organic feel, and genuine moments. 2. Audio & Rhythm (TikTok Logic) Trending Sounds: We do not use generic "business sounds" from Canva. Use trending or native TikTok sounds that immediately grab attention. Rhythmic Editing: Visual elements must be edited in sync with the breaks, beats, and rhythm of the chosen audio. The sound is the driver of the video, not just background noise. 3. Design & Typography Brand Consistency: Strict adherence to our visual identity is mandatory: Headlines: Outfit Body Text: Inter Hierarchy: There must be a clear visual priority. Use contrasting color blocks and strategic placement so that the message and CTA (Call to Action) stand out and "survive" the fast-paced scroll. 4. Technical Requirements & Readability Safe Zones: All text and design elements must be placed strictly within the platform's Safe Zones. No elements should be obscured by the TikTok/Instagram UI (username, description, or sidebar buttons). Contrast & Impact: High readability is a requirement. Avoid monochromatic surfaces that swallow the text. Ensure the viewer can decode the core message in under 1 second.

Project ID: 40395203

Location: Danmark