Social media review, strategy and content production - app startup

I have an app business and am looking for a Social Media Marketer (ex-agency) to provide a social media review, strategy, and produce content for my business. The audience is GEN-Z and the app is about goal-setting.

Objectives:

- Review the current state of our social media platforms

- Provide a content strategy for our social platforms

- Provide expertise particularly on the use of stories, video, and reels

- Produce content for social media (photography and videography experience)

- Provide expertise on how to grow the platform (e.g. through hashtags etc)

- Understand our GEN-Z audience and be able to embody that tone of voice

- Provide advice on paid advertising

Artefacts:

- Social media review and strategy document (10 pages)

- Produce content calendar for 3 months after approval on direction and style

- Edited and social media ready content for 3 months

Requirements:

Must have at least 3 years experience working in an agency

Must understand the needs of our audience (GEN-Z)

Must be based in Australia

Must have excellent communication skills

Must be familiar with pop culture and current trends

Must be able to deliver the above in the timeframe

Compétences : Marketing sur les médias sociaux , Instagram Marketing, Content Strategy, Brand Marketing, Content Marketing, Digital Marketing, Local Job, Marketing, Marketing Strategy, Social Media Management, Social Video Marketing

Localisation : Sydney, Australia

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Nº du projet : #28799043