An entry in a blog with many entries is accessible from the site’s front page for only a short time. Visitors who store the URL for a particular entry often find upon their return that the desired content has been replaced by something new. Prominently posting permalinks is a method employed by bloggers to encourage visitors to store a more long-lived URL (the permalink) for reference.
Permalinks frequently consist of a string of characters which represent the date and time of posting, and an identifier which denotes the author who initially authored the item or its subject. Crucially, if an item is changed, renamed, or moved within the internal database, its permalink remains unaltered, as it functions as a magic cookie which references an internal database identifier. If an item is deleted altogether, its permalink can frequently not be reused. [url removed, login to view]
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