FISHTALES is a start up business that will be managing the marketing of a range of premium Australian and New Zealand seafood’s. It will be undertaking to communicate to the trade (seafood buyers, processors, sellers, distributors and retailers), end users ( chefs, restaurateurs, purchasing managers) media and consumers – the values, uses and stories behind the seafood’s represented within the Fishtales portfolio.
Fishtales is a team of food professionals with an unmatched depth of knowledge about all things seafood. This knowledge will be exploited in the delivery of a communications heavy, direct marketing format to the target audience (seafood buyers).
Fishtales is a new business that aspires to being the portal to the food world for all things seafood – Fishtales, as the marketing representative of a range of premium seafood brands will need to sit above the numerous logos, providing a consistent communications platform for both the client brands and Fishtales
The Audience for the website and electronic media ( facebook, twitter etc) will comprise media, trade (the seafood industry), Government and Industry agencies, clients (catchers, growers and processors of seafood) chefs, hoteliers, restaurateurs and consumers
Currently, no one owns the space we are looking to move into - specialty seafood communications is disparate and mixed – Fishtales aspires to become the stand alone authority
We have a name and base logo but are seeking a freelancer to build a website and other social media presence which will be the primary marketing tools for both our business and for the seafoods of our clients. Ideally, the Freelancer will have CRM experience and can assist in developing all electronic media for the business to be rendered into a suitable CRM ( Salesforce?) programme. We are looking for the Freelancer to assist with this process.
We are looking for the web and associated electronic to be dynamic, graphically rich with video and still photo's of the various fisheries and easy to manage in house.
We will require the website to be easily updated in-house, with the ongoing addition of new clients/fisheries and to have a weekly newsletter that will be available both to both in bound traffic and outbound via Facebook, twitter and the CRM programme.
Please respond for further details and briefing
28 freelance font une offre moyenne de $2863 pour ce travail
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