Goal: to make buying and selling Out-of-Home and other types of Media (online banners, graphic production and installation, radio and tv spots, magazine and newspaper ad spaces, etc), more efficient. Here are a few of the features: (it's like a [url removed, login to view] for advertising industry). Please extensively check, analize and review: [url removed, login to view], become memebers, view all the videos. Also [url removed, login to view], [url removed, login to view], [url removed, login to view] and www.adplann.com.
Media Sellers: Out of Home Media companies, TV, Radio, Newspaper, Blogs, Websites, Printing Companies, etc. Connect with multiple advertisers, streamline your RFP workflow and easily manage your inventory.
Media Buyers: Access an extensive network of updated available different types of Media and efficently budget, plan, analyze and request across multiple sellers and suppliers.
A. Buying Tools:
1. Request for proposal - viewable in a dashboard. With the possibility of making them publicly listed or private, as in [url removed, login to view]
2. Interactive Proposals - The buyer can choose that all of the suppliers bidding for the proposal will see each other specs and prices so they can compete against each other.
3. Creative Upload (pretty important)
Points of Interest
4. Public Listings, browse through out all of the public listings (this should be dislpayed as [url removed, login to view]
5. Rating the quality of work and responses of suppliers.
B. Selling Tools:
1. Proposal Builer - viable in a dashboard
2. Public Listings
3. Inventory Manager
A. Sellers: they will choose to automatically recieve by newsletter new updates on the types of media and services they're interested in. For example just Billboards of more than "X" sizes.
B. Buyers: recieve every proposal or just those regarding their specicialization of services or products.
D. Job Board: a section for looking for jobs and searching for employees of the industry (just advertising, ie: accounts, planners, creatives, media specialist), etc.
E. Other Features:
Improved Communication: Respond directly to proposal messages and include attachments via email
Real-time Activity Stream: Monitor all proposal activity and messaging from your dashboard
Advanced User Management: Give multiple team members access to view and modify individual RFPs and proposals
Revamped Proposal Sharing: Export and share proposals in Microsoft Excel, PDF and PowerPoint. Forward vía email.
New Contract Process: Accept proposals and automatically initiate media contracts
F. Monetization and Revenue Model:
-Will pay to use the tools of the platform. They will choose from plans for 1 user to allowed several users.
-For Media Owners and suppliers:
They will pay upon quantity of listed units or spaces (whether it's a billboard or an online banner), ie. (100 $ for 100 units, 200$ for 500units, and so on)
-For suppliers of services: graphic production, installation, events, etc.
They will pay a monthly or annual fee.
[url removed, login to view] owners and suppliers can choose to select the free plan based on comission, they wont pay anything but their names never been shown to buyers and they will price their services and products with an 10% to 25% increase (this is the revenue for us as agency).
There will be internal advertisign for the listings. As [url removed, login to view]'s "promote your listing" when your about to post a job.
Media owners can pay to be listed at first places of categories.
There will be banner ad sapces available for private advertising as well.
G. The site will be in Spanish for now.
H. Design will be required. web 2.0 style is mandatory.
Attached: an expample of the buyer dashboard as the one of freelancers.