The games playing style would be similar to [url removed, login to view] but much more minimalistic. It would involve a line (simple, minimalistic) that has to avoid touching a black border, and is constantly moving and can change direction by swiping left or right. The game should progressively get harder (either faster, or more turns) the farther you go in a turn. And the design shouldn't be the same every time, either making it auto generating, or having a few (4-10) different designs that cycle.
Additionally the line would either collect coins along the path (preferred) or be awarded coins for how far it travelled. The coins could be used to purchase upgrades to the lines color (ex. 250 coins for red, 250 coins for blue, 250 coins for green, 500 coins for gold) in a shop in the app. Finally, the app would include ads and an in app purchase to purchase coins. The app should have a Game Center leaderboard.