The successful candidate should be able to do the following :-
1. Research trending search on google, bing etc. regarding a topic (analyse traffic - based on volume searches) Example :- Cooking - how to cook pasta , 5000 people searching.
2. After finding the analytics, should be able to write keyword rich SEO friendly blog posts - 1 each everyday.
3. Engage website visitors based on blog data and have the ability to promote products indirectly connected to blog posts.
4. Record all metrics in a excel sheet.