Online business is looking for part time assistance to conduct ongoing market
research. All research will be conducted via the Internet. Skills must include a
high level of computer proficiency, knowledge of basic Microsoft Office programs,
excellent organization, good analytical thinking, and
well-developed interpersonal communication abilities.
We need market research assistance to conduct Internet research according to a
step-by-step process. The selected provider must have good organizational,
analytical, and communication skills, and be familiar with use of web-based
search tools. Past market research experience is preferred; please summarize
your work in this area as part of your bid.
There will be a total of four competitors to analyze at this time.
This project has specific deliverables:
Way Back Machine ([url removed, login to view])
How old is their current offer?
Have they changed their copy?
Their marketing systems?
Does it look like they split test?
What other elements have significantly changed on the site?
Where did they link to, that they no longer link to?
"Who Is” Lookup ([url removed, login to view])
Who owns the site?
What’s their IP address?
How many other sites are on the IP address?
What are those sites and are they owned by the same person?
Search Status ([url removed, login to view])
Access who owns the site
How many pages are indexed in Google, Yahoo & MSN
How many backlinks they have and from whom as reported by
Google, Yahoo & Msn.
Access their [url removed, login to view] file to see if they don’t want certain pages crawled
Access [url removed, login to view]
Their page rank
Their Alexa score
Alexa or other:
Demographics of their customers - age, sex, nationality, etc.
Pages in the index
On all sites: Site:[url removed, login to view]
Screenshots of the main page and all pages at the first two levels from home page
What do they offer for free?
What do they offer for sale?
Single product or continuity or other?
Want all compiled in PDF files suitable for printing (other formats can be discussed).
If results meet our needs, we will want ongoing assistance to dig deeper and keep information