I would like to work with you to develop an infographic which demonstrates some statistics about the restaurant industry and presents a side-by-side comparison of the profitability of discounting alcoholic beverages versus discounting food. The piece will need to print well on [url removed, login to view] paper and will also be used in digital form. We'll require that you provide the layered files for future editing as well.
In review of your portfolio I like the style of the Nordic e-commerce pieces you designed. I especially like your segregation of thoughts/information and use of colors.
Our brand is Half Off Drinks ([url removed, login to view]). It's a daily deals website like Groupon, but it only focuses on deals for alcoholic beverages.
I'd like to meet with you via Skype or GoToMeeting to review the details of the project and we'll meet as needed throughout the process (I'll pay you for time spent meeting). I am available to meet from 7:00 pm - 1:00 am EST as I work a full-time job during the day.
Attached are 2 files -
PDF - This is our full sales presentation which we may replace with this infographic. Pages 3, 7, 8, 10 & 18 will likely need to be represented more visually as the secondary focuses of the infographic. Some of these data points will help educate the reader in preparation for the more complicated part of the infographic (below).
XLSX - This is a calculation of the profitability for a restaurant to offer a deal through a "Traditional Daily Deals" website like Groupon versus with Half Off Drinks. It will likely be 50%-70% of the focus and presented towards the bottom of the infographic.
Challenges (as I see them) - 1. developing a more creative way to demonstrate the information in the PDF, graphs and charts are a little too boring 2. articulating the calculations in the XLSX file in a simple to understand series of graphics
I look forward to hearing from you. If you feel I've underestimated the completion timeline or hours required please let me know. If you do not want the project please let me know as soon as possible so I can begin talking to other designers. As of right now you are the only designer I'm offering this project to.