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Hi everyone, I’m running a Shopify store and currently experiencing data discrepancies between Shopify, Google Ads, and Facebook (Meta) Ads reporting. Here’s the issue in detail: 1) Conversion Count Mismatch The number of purchases reported in Google Ads does not exactly match the number of orders shown in Shopify for the same date range. While the difference is not extremely large, it is consistent enough to raise concerns about tracking accuracy. 2) Revenue Discrepancy (Major Concern) The reported revenue in Google Ads and Facebook Ads does not match the total sales revenue in Shopify. In fact, ad platforms are reporting significantly higher purchase values compared to Shopify’s actual order revenue. The revenue mismatch is noticeably larger than the conversion count difference, which makes ROAS calculations unreliable. 3) Business Impact ROAS metrics cannot be trusted. Scaling decisions are difficult because reported revenue does not reflect actual store performance. It’s challenging to determine which platform is truly driving profitable sales. I’m looking for guidance on how to properly audit this setup and identify the root cause of these discrepancies. Any structured advice or audit checklist would be greatly appreciated.
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Hello, Thank you for reviewing my proposal. I am a senior web development and digital solutions consultant with over 12+ years of hands-on experience, helping businesses, startups, and agencies build scalable, high-performing, and user-focused digital platforms. I dont just build websites—I focus on business outcomes: performance, usability, scalability, and long-term maintainability. What I Can Help You With Website Development & Redesign eCommerce Development Frontend & Web Applications Maintenance & Ongoing Support Design & Branding AI & Automation Why Clients Choose to Work With Me 12+ years of real-world development experience Proven delivery across multiple industries Clear communication and structured workflow Focus on quality, scalability, and performance On-time delivery with no shortcuts Long-term partnership mindset I have successfully delivered hundreds of projects with strong user experience outcomes, and in many cases, helped clients achieve significant improvements in engagement and revenue. If this aligns with what youre looking for, Id be happy to discuss your project requirements and suggest the best approach. Looking forward to working together, and happy to share my portfolio links. Best regards, Suresh Sanghvi Note: Final quotation and timeframe for this project will be provided after our discussion.
₹7 000 INR en 7 jours
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Hello, This issue is very common when tracking is not fully aligned between Shopify, Google Ads, and Meta Ads. From your description, the likely causes include: • Duplicate purchase events firing • Incorrect conversion value tracking • Different attribution windows • Pixel + Google tag firing simultaneously • Currency or tax/shipping inclusion differences • Server-side vs browser-side tracking mismatch I can perform a structured tracking audit covering: ✔ Shopify order data validation ✔ Google Ads conversion setup review ✔ Meta Pixel & Events Manager audit ✔ GA4 purchase event comparison ✔ Tag Manager inspection (if used) ✔ Attribution window comparison ✔ Revenue parameter validation ✔ Duplicate event detection Deliverables: • Clear root cause report • Screenshot-backed findings • Step-by-step fix plan • ROAS correction strategy • Clean tracking architecture recommendation I focus on data accuracy and performance optimization, not just surface-level fixes.
₹6 500 INR en 7 jours
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As a seasoned developer, I've encountered and resolved multiple instances of data discrepancies similar to the ones you're experiencing between Shopify, Google Ads, and Facebook Ads. From digging into the root cause of such disparities to devising effective solutions that restore data integrity, my problem-solving skills have proven time and again to be instrumental. Finally, I understand that this issue has direct implications on your business decisions and scaling strategy. With my proven expertise in CMS & E-Commerce, I can not only resolve these inconsistencies but also provide you with a structured plan to monitor these metrics going forward. By rectifying this problem at its core and offering tailored long-term solutions, hiring me would be an investment that ensures consistent reliability in your ad metrics evaluation system—even as your business grows. Let's have a detailed discussion about your project requirements; I'm here to deliver precisely what you need.
₹7 000 INR en 7 jours
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Hello, My name is Henry from StoreSavvyPro, and I specialize in Shopify tracking audits, Google Ads, and Meta Ads conversion tracking. I’ve helped several Shopify stores fix reporting discrepancies like the one you’re experiencing. From your description, the mismatch in conversion counts and revenue usually comes from issues such as duplicate purchase events, incorrect value parameters, multiple tracking sources (apps + pixels), or misconfigured server-side tracking. Here’s how I would approach the audit: Tracking Audit – Review your Google Ads tags, Meta Pixel, and Conversions API setup to check for duplicate events or incorrect triggers. Shopify Integration Check – Inspect checkout tracking, data layers, and installed apps that may be firing extra purchase events or inflating revenue. Event Verification – Compare Shopify orders with ad platform attribution to understand where the discrepancies occur. Testing & Debugging – Use tools like Meta Events Manager and Google Tag Assistant to test purchase events and confirm accurate value tracking. After the audit, I’ll provide a clear report explaining the issue and the exact fixes needed so your ROAS and revenue reporting become reliable again. Best regards, Henry StoreSavvyPro | Shopify Tracking & Ads Audit Specialist
₹12 000 INR en 14 jours
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Hello, I am highly interested in your project and confident that I can deliver exactly what you need. I focus on creating quality work that is not only attractive but also effective and professional. I always pay attention to details and ensure that the final result matches your expectations. My goal is to provide fast, reliable, and creative solutions that help your project stand out. I believe good communication and dedication are the keys to a successful project, and I am ready to start immediately. If you give me this opportunity, I will make sure you get the best possible result. Thank you for your time and consideration.
₹7 000 INR en 7 jours
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Good day I trust you are well. Your core issue lies in the mismatch between Shopify sales data and reported conversions and revenue from Google and Facebook Ads, which affects ROAS accuracy. To address this, I suggest a thorough audit focusing on tracking pixel implementation and cross-checking attribution models in Google Tag Manager and Facebook Pixel setups. Analyzing order tracking parameters and data layers can reveal if over-reporting occurs at ad platform ends. I’ve noted your concern about inflated purchase values versus actual Shopify revenue, which confirms tracking inconsistencies. Tell me more about your project so I can help make it a success. Regards, Marissa
₹9 300 INR en 14 jours
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