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We're a non-invasive body sculpting & skin clinic in Perth, Western Australia. Our website, landing pages, and conversion tracking are **already built and verified by a separate technical team** — so this role is **pure paid-media**. We're looking for a specialist ad buyer to **build our campaigns from the assets we provide and manage them week to week** across Google, Meta (Facebook/Instagram) and TikTok. ## REQUIRED SKILLS & EXPERIENCE - Proven **Google Ads** management — Search, smart bidding (Target CPA/ROAS), search-terms optimisation, and local ads / Google Business Profile / Performance Max. - Proven **Meta Ads** — Business Manager, retargeting, lookalikes, budget structure that actually exits the learning phase on modest spend. **This is not a web-development or setup job.** You will not touch WordPress, pixels, or servers — that's done. You focus 100% on campaigns, conversions and ROI. ## WHAT YOU'LL OWN 1. **Build the campaigns** from our supplied assets — keyword lists, negative-keyword lists, ad copy, audience/funnel plan, and a full runbook are all provided. - **Google Ads:** Search (intent-tiered ad groups incl. local + "alternative"/conquesting + body-part), plus local/Maps eligibility via our linked Google Business Profile and a 50 km radius. - **Meta (FB/IG):** a staged retargeting + prospecting funnel (warm audiences, lookalikes seeded from booked clients). - **TikTok:** UGC-style prospecting. 2. **Manage weekly** (ongoing) — our runbook's weekly optimisation loop: - Pull per-platform numbers (spend, leads, cost/lead, bookings, **cost per booking**) and log the weekly result. - Google search-terms report → add negatives, add strong new keywords. - Pause spend-with-no-conversion; shift budget to lowest cost-per-booking. - Refresh fatiguing Meta/TikTok creatives (from variants we supply); manage frequency. - Progress bid strategies (Max Clicks → Max Conversions → Target CPA) as data allows. - Short weekly summary + recommendations to us. **TikTok Ads** — running UGC-style campaigns. - Strong grasp of **conversion-based optimisation** and **offline/CRM conversions** (we feed booked-and-paid clients back into the platforms — you optimise to that, not to form-fills). - Comfortable reading **GA4 / cost-per-booking reporting** and making budget calls from it. - Clear written English and disciplined **weekly reporting**. ## NICE TO HAVE - **Australian** local-service / clinic / medical-beauty ad experience. - Awareness of **health/beauty ad compliance** — Meta's before/after image ban, AU TGA/AHPRA claim rules (we'll never ask you to break these). ## WHAT WE PROVIDE Keyword lists, negative lists, ad copy, the audience/funnel plan, a full weekly runbook, creative variants, and a **tracking-verified account** (GA4, Google Ads conversions, Meta CAPI, TikTok events already firing, cost-per-booking reporting live). You build on top of a working foundation. ## WHAT THIS ROLE IS **NOT** No web development, no WordPress, no pixel/tag installation, no server/deployment, no landing-page building. That's handled separately. If your strength is "technical setup," this isn't the role. ## TO APPLY — PLEASE ANSWER (screening) 1. Share 2 accounts you've run across **Google + Meta (and TikTok if any)** — the monthly spend, and the **cost per lead or per booking/sale** you achieved. 2. We'll start at **~AU$100/day across three platforms.** How would you split that at launch, and why? *(There's a right instinct here.)* 3. How do you decide a keyword/ad/audience is a loser worth pausing vs. just needs more time? 4. How do you optimise to **bookings we confirm in our CRM** (offline conversions), not just website form-fills? 5. Pricing — split it two ways: (a) a **one-off fee to build** the campaigns across all three platforms from our assets, and (b) your **ongoing rate for a light weekly check-in** (the booking side is fully automated, so ongoing is roughly an hour a week of ad optimisation — not a full-service retainer). Tell us what each includes. 6. Any medical-beauty or Australian local-service ad experience?
Project ID: 40557213
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Hello, I will help grow your business and generate high-quality leads as your performance-driven digital marketing specialist through Google Ads and Meta Ads. With 9+ years of experience in digital advertising, I specialize in creating, managing, and optimizing paid campaigns that reach the right audience and deliver measurable results. * My expertise includes: • Google Search, Display & Performance Max Campaigns • Facebook & Instagram Ads Management • Lead Generation & Conversion Campaigns • Audience Research & Advanced Targeting • Retargeting & Remarketing Strategies • Ad Copy & Creative Optimization • Campaign Setup, Monitoring & Scaling • Conversion Tracking & Analytics Setup • Budget Management & ROI Optimization • Performance Reporting & Insights I focus on developing data-driven advertising strategies that improve campaign performance, reduce wasted ad spend, and generate consistent business growth. From campaign setup to ongoing optimization, I ensure every advertising dollar is invested effectively to achieve your goals. Whether your objective is lead generation, e-commerce sales, brand awareness, or customer acquisition, I can create and manage campaigns that drive meaningful results. I look forward to discussing your business objectives and how I can help you achieve them. Best regards, Raghav RB,
$250 AUD in 30 days
6.0
6.0
27 freelancers are bidding on average $159 AUD for this job

Hello, I can create a conversion-focused Facebook advertising campaign designed to drive product sales while highlighting the exceptional video quality that sets your security cameras apart. Each advertisement will be written with strong purchase intent, tailored for homeowners and business owners, and optimized for Facebook Feed and Story placements. You will receive four unique advertisement variations with persuasive copy, creative concepts for images or videos, clear explanations of the conversion strategy behind each version, audience segmentation recommendations for residential and commercial customers, and key performance indicators to monitor after launch. Every variation will be structured to encourage immediate purchasing decisions while maintaining a consistent brand message. I have experience creating performance-driven advertising campaigns focused on increasing sales through audience testing, compelling messaging, and continuous optimization. I am ready to begin as soon as I receive your brand guidelines and product assets.
$250 AUD in 30 days
10.0
10.0

Hello there Greetings! As an experienced digital advertising specialist, I can leverage my skills and knowledge to maximize your clinic's reach and ROI. My proficiency in Google Ads, Meta platforms, and TikTok aligns perfectly with your requirements. I've successfully managed accounts across Google and Meta with monthly spends ranging from AU$5,000 to AU$10,000, achieving competitive cost-per-lead rates and increasing bookings significantly. I am also familiar with running UGC-style campaigns on TikTok. Deciding what should be paused requires a data-driven approach, and I'm well-versed in analyzing ad performance metrics such as CTR and conversion rate to make informed decisions. Additionally, I'm experienced in reading offline conversion data from CRMs like yours, ensuring that the optimization strategy is not solely based on form fills but rather on actionable bookings. My strong grasp of GA4 facilitates this comprehensive view of conversion reporting. Thanks! Saksham
$100 AUD in 30 days
6.6
6.6

Hello !! I am ready to help you with Paid Media Specialist for Body-Sculpting Clinic, Exactly as you want. I have lots of experience in Internet Marketing, SEO, Facebook Marketing, Advertising, Google Analytics, Conversion Rate Optimization, Digital Marketing, Lead Generation, Google Ads. Must check our profile to check amazing ratings and reviews: https://www.freelancer.com/u/komalshaikh92 I am available to chat or a call to deep dive into the project. Thankyou, Komal. Digitaurus Technologies.
$100 AUD in 5 days
5.9
5.9

Hi, I have managed Google and Meta ad accounts with monthly spends ranging from AU$2,000 to AU$5,000, achieving cost per lead around AU$15 to AU$25 and cost per booking approximately AU$50 to AU$70. I also ran TikTok prospecting campaigns with similar budgets, focusing on UGC-style creatives, with lead costs around AU$20. For your AU$100/day budget, I would allocate roughly 50% to Google Search and Performance Max to target intent-driven local searches, 30% to Meta retargeting and prospecting to warm audiences, and 20% to TikTok for fresh engagement. This mix balances intent, retargeting, and new prospects, leveraging each platform’s strengths. I decide a keyword or ad is underperforming if it consistently fails to generate conversions over several days despite optimization efforts, or if it has a high cost per booking that exceeds acceptable thresholds. For offline CRM conversions, I track bookings in the platform and compare them to the CRM data, then optimize campaigns based on actual booked clients, adjusting bids or budgets to prioritize those audiences and keywords. My pricing includes a one-time fee to set up all campaigns based on your assets, encompassing keyword research, ad copy, audience setup, and initial testing. Ongoing weekly management would be AU$120, including monitoring, bid adjustments, creative refreshes, and reporting. I have experience with Best, Justin
$500 AUD in 5 days
4.6
4.6

"Hello, We provide professional Google Ads management services designed to help businesses reach the right audience and generate more leads, calls, and sales. Our services include complete campaign setup, strategic keyword research, high-converting ad copy creation, audience targeting, and continuous campaign optimisation to improve performance and reduce advertising costs. By using Google Ads, your business can appear at the top of Google search results when potential customers are actively searching for services like yours. This helps attract highly targeted traffic that is more likely to convert into real customers. Our goal is to build and manage data-driven advertising campaigns that deliver measurable results and consistent growth for your business. If you are interested, we would be happy to discuss how a customised Google Ads strategy can help your business grow. We look forward to the opportunity to work with you. "
$30 AUD in 7 days
2.9
2.9

Hello, cost per booking – you need to drive down the cost per booking while scaling spend across Google, Meta and TikTok. I’ll launch the Google Search campaign with Smart Bidding (Target CPA) and a 50 km radius, while using Performance Max for brand reach; this keeps the UI under 200 ms on cold load and lets us shift budget instantly to the platform delivering the lowest cost per booking. My focus on Advertising and Conversion Rate Optimization ensures every click is measured against offline CRM bookings. Which audience segment would you prioritize for the initial AU$100/day allocation? Looking forward to working with you. Artur Giżycki
$300 AUD in 2 days
2.9
2.9

"Hello Dear Hope you're doing well! Google Ads optimization strategy tailored to enhance the performance and impact of your online advertising campaigns. Our team has a proven track record of delivering measurable results for clients Google Adwords strategy:- 1. Initial Campaign Assessment 2. Keyword Optimization 3. Ad Copy Enhancement 4. Targeting Refinement 5. Bid Management 6. Ad Extensions and Formats 7. Performance Monitoring and Reporting 8. Investment We would be delighted to discuss this proposal further and address any specific goals or questions you may have. Thank you for considering me as your partner in optimizing your Google Ads campaigns. We look forward to the opportunity to elevate the effectiveness of your online advertising efforts. Thanks "
$40 AUD in 7 days
2.6
2.6

I noticed your focus on conversion ROI and managing campaigns from existing assets, which aligns with my experience. For a previous client in the health sector, I managed a $120/day budget on Meta and Google, achieving a cost per booking of AU$50 within the first month by refining ad targeting and bid strategies. I’d approach this by setting up detailed audience segmentation and tracking conversions meticulously, then iteratively optimize based on real-time data. Regarding your question, I’d allocate around 50% of the budget to Meta retargeting, 30% to Google local search, and 20% to TikTok prospecting, since retargeting usually yields quicker conversions in this niche. For CRM-driven bookings, I focus on offline conversion imports and adjusting bids based on CRM data, ensuring ad spend aligns with actual booked clients. For pricing, I’d suggest AU$1,200 as a one-off campaign setup and AU$200 per week for ongoing management, including weekly reporting and creative refreshes. Do you have specific KPIs or target ROAS for the campaigns?
$140 AUD in 7 days
0.6
0.6

Hi, I'm Qasim, a Digital Marketer and Software Engineer with expert knowledge in Google Ads, Meta Ads, and SEO strategies. Your project aligns perfectly with my skills and experience. I have a proven track record of managing Google Ads and Meta Ads, including retargeting campaigns, budget management, and maximizing conversions. In addition, I have a strong grasp of conversion-based optimization techniques that will enable me to optimize for your CRM bookings rather than just form fills. One of the key qualities that set me apart is my proficiency in interpreting complex data for actionable insights. I'm comfortable working with GA4, generating cost-per-booking reports, and making informed budget decisions based on the findings. My deep understanding of CRM conversions will prove invaluable in integrating your booked-and-paid clients back into the platforms. Beyond just technical skills, I bring to the table a complete dedication to delivering quality work in a timely manner. With me on board, you can expect disciplined weekly reporting that will keep us up-to-date on the progress made as well as recommend any changes or improvements needed. Furthermore, my pricing reflects my commitment to long-term support and collaboration focused on growing your business's online presence in an effective and affordable way. Let's turn your digital aspirations into reality together!
$250 AUD in 2 days
0.0
0.0

Wow! This is ideal fit for me Hello, I would like to grab this opportunity and will work till you get 100% satisfied with our work. I'm familiar with this kind of task and have many years of experience on Internet Marketing, SEO, Facebook Marketing, Advertising, Google Analytics, Conversion Rate Optimization, Digital Marketing, Lead Generation, Google Ads Lets connect in chat so that We discuss further. Thank You
$250 AUD in 7 days
0.0
0.0

Hello, I understand that you are looking for a Paid Media Specialist to manage your Google Ads, Meta Ads, and TikTok campaigns for your non-invasive body sculpting & skin clinic in Perth, Western Australia. I am experienced in managing Google Ads, including search, smart bidding, and local ads, as well as Meta Ads, including Business Manager and retargeting strategies. I have a proven track record of optimizing campaigns for conversions and ROI, focusing solely on campaign management rather than web development or setup. You can review my portfolio here: https://www.freelancer.com/u/AMSSolutions I am excited about the opportunity to work on this project and ensure effective communication throughout. I look forward to hearing from you to discuss further details and how we can collaborate to achieve your advertising goals. Best regards, Asma M.
$140 AUD in 3 days
0.0
0.0

Greetings, I see you’re looking for a paid media specialist to run campaigns for your body-sculpting clinic in Perth. With your assets ready to go, my focus will be solely on optimizing your Google, Meta, and TikTok ads for maximum conversions and ROI. In my previous role at a small wellness clinic, I successfully managed Google and Meta campaigns, achieving impressive cost-per-lead metrics by utilizing smart bidding and targeted audience strategies. I built campaigns from existing assets, similar to what you’re offering, and closely monitored performance, making data-driven adjustments weekly to enhance results. I’m skilled in conversion-based optimization, ensuring that my strategies not only drive traffic but lead to actual bookings, aligning perfectly with your goals. I’m excited about the opportunity to help your clinic grow.
$140 AUD in 7 days
0.0
0.0

Hi there, You've already completed the technical foundation, which means the focus should be on one thing: turning your verified tracking into profitable campaigns and improving cost per booking week after week. I'll build your Google, Meta, and TikTok campaigns from the assets and runbook you provide, ensuring each platform follows a structured funnel with room to scale. My weekly management focuses on search term optimization, budget allocation, creative rotation, bid strategy progression, and optimizing toward confirmed CRM bookings—not just leads. For a starting budget of AU$100/day, I'd prioritize Google Search for high-intent traffic, allocate Meta to prospecting and retargeting, and use TikTok to test UGC creatives while gathering conversion data for scaling. I pause keywords or audiences based on conversion data, CPA trends, search intent, and sufficient learning data—not assumptions. Every optimization is backed by performance. You'll receive: • Campaign build across all 3 platforms • Weekly optimization and reporting • Budget and bid adjustments • CRM/offline conversion optimization • Clear recommendations for continued growth I'd be happy to discuss campaign pricing and the best launch strategy based on your goals.
$120 AUD in 5 days
0.0
0.0

**IF YOU ARE NOT HAPPY YOU DO NOT PAY!** We've helped numerous businesses achieve their goals through top-notch digital solutions that yield tangible outcomes. Whether you're starting a new venture, expanding an existing brand, or bringing a unique idea to life, we have the expertise and innovation to make it a success. Our forte lies in website development, game development, mobile app development, UI/UX design, video editing, and professional animation. Every project we undertake is meticulously crafted to ensure a sleek, contemporary, and professional look that mirrors your brand. Moreover, we offer digital marketing solutions to help your business attract more customers and flourish online. By choosing to work with us, you're opting for a team that is dedicated to excellence, dependability, and results. We merge technical proficiency with creative prowess to provide solutions that are distinctive, captivating, and memorable. Let's collaborate to create something extraordinary that distinguishes your business from the rest. I am eager to discuss your project; the worst-case scenario is you walk away with a complimentary consultation. Regards, Sameiyan.
$150 AUD in 7 days
0.0
0.0

Perth, Australia
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