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The campaign centres on building brand awareness for a new gaming product aimed squarely at casual gamers. I want coordinated placements across both Meta (Facebook + Instagram) and Google (Search & Display). Campaign success will be measured by reach, impressions, video-through-rate and uplift in branded search. Here is what I need from you: • Audience research that pinpoints casual-gamer interests, behaviours and look-alike segments on the two platforms. • Creative specs and copy suggestions adapted to each placement (feed, stories, bumper, responsive display, etc.). • Full ad-account build: campaigns, ad sets/groups, tracking (Meta Pixel & GA4 tags), and brand-safe exclusions. • A clear naming convention so the in-house team can follow the structure. • Weekly performance reports with optimisation notes and next-step actions. Acceptance criteria 1. Campaigns go live without policy violations. 2. Tracking fires correctly and reports inside GA4 and Ads Manager match within a 5 % margin. 3. First optimisation cycle delivered after seven days with data-backed recommendations. Feel free to outline any additional tactics—retargeting warm website visitors, experimenting with Play Store placement, or leveraging YouTube shorts—that could further amplify awareness among casual gamers.
Project ID: 40635151
32 proposals
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Active 3 days ago
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32 freelancers are bidding on average $101 USD for this job

Hi, I can build and manage a coordinated Google Ads + Meta Ads brand-awareness campaign for your new gaming product, with the strategy focused on reach, impressions, video engagement, and branded search growth. With 12+ years of experience in Google Ads, Meta Ads, audience targeting, and digital marketing, I can handle: ✔️ Casual Gamer Audience & Competitor Research ✔️ Meta Interest, Behaviour & Lookalike Audience Strategy ✔️ Google Search & Display Campaign Setup ✔️ Creative Specifications & Placement Recommendations ✔️ Ad Copy & Creative Direction for Feed, Stories & Display ✔️ Meta Pixel & GA4 Tracking Setup/Verification ✔️ Campaign, Ad Set & Ad Group Structure ✔️ Clear Campaign Naming & Documentation ✔️ Brand-Safe Audience & Placement Exclusions ✔️ Retargeting Strategy for Engaged Visitors ✔️ Weekly Performance & Optimization Reports I’ll establish a baseline before launch and track reach, impressions, CTR, video-through-rate, CPM and branded-search trends. Tracking will be tested carefully so Meta and GA4 data remain as consistent as the platforms allow, while accounting for normal attribution differences. For additional reach, I can evaluate YouTube/Shorts, gaming-related placements, and retargeting once sufficient first-party audience data is available. I’m ready to start immediately. Thanks, Vipin Jain Google Ads | Meta Ads | Performance Marketing | Brand Awareness Specialist
$150 USD in 30 days
8.8
8.8

Hello, I am a professional Digital Marketer with strong expertise in Meta (Facebook & Instagram) Paid Ads Management, Social Media Promotion and SEO. My Meta Ads service is designed to help you generate high-quality leads, sales, traffic, and brand awareness with a clear ROI. I create and manage result-driven Facebook & Instagram advertising campaigns that target the right audience at the right time to grow your business faster. ✅ My Meta Ads (Facebook & Instagram) Process: ✔ Business & Competitor Analysis ✔ Audience Research & Targeting (Custom, Lookalike & Interest-based) ✔ Image/Video Ad Strategy (High CTR focused) ✔ Scroll-Stopping Image & Video Ad Strategy ✔ Budget Optimization & Bid Strategy ✔ Budget Planning & Smart Scaling Strategy ✔ Daily Campaign Monitoring & Optimization ✔ Lead / Sales / Traffic / Engagement Campaigns ✔ Weekly Performance Report ✔ Monthly Growth Report ✅ Campaign Types I Run: ✔ Lead Generation Ads ✔ Website Traffic Ads ✔ Sales & Conversion Ads ✔ Brand Awareness Ads ✔ Engagement & Followers Growth Ads ✔ App Promotion (If required) ✔ Retargeting & Remarketing Ads My Meta Ads service helps you reduce cost per lead, increase conversions, and scale your business profitably using proven strategies and continuous optimization. Send me a message for more details — I am ready to start your project immediately. Thank you Anand
$135 USD in 31 days
8.3
8.3

Hello, I can build this gaming awareness campaign around measurable reach rather than simply spending budget across platforms. With 15+ years of digital marketing experience, I’ll handle audience research, casual-gamer segmentation, lookalikes, Meta and Google campaign architecture, creative direction, brand-safe exclusions, and robust Meta Pixel/GA4 tracking. I’ll also establish a clean naming convention and monitor reach, impressions, VTR and branded-search uplift through weekly reporting. I’d also test warm-audience retargeting and YouTube/short-form placements where the data supports them, while keeping tracking consistent across platforms. Can we discuss the game, target markets, and available creative assets? Best regards, Raj Kumar
$70 USD in 30 days
8.1
8.1

Hi Hope you're doing well! I’d love to help you run high-converting Facebook & Google Ads campaigns to drive quality leads, sales, and maximum ROI. With 10+ years of experience in Google Ads (Search, Display, Shopping) and Facebook Ads (Meta Ads Manager), I specialize in optimizing ad spending for the best results. My Ad Strategy: 1. Campaign Setup & Optimization:- ->Google Ads – Search, Display, Performance Max & Shopping Ads -> Facebook & Instagram Ads – Lead generation, conversion & retargeting 2. Targeting & Audience Strategy 3. Ad Creative & Copy Optimization 4. Conversion Tracking & Performance Analysis I focus on data-driven ad strategies that minimize costs while maximizing conversions and engagement. Let’s discuss a custom ad strategy to grow your business! Best regards, Rewathi
$80 USD in 10 days
8.2
8.2

Hi, I can help set up and manage your Meta + Google Ads campaigns for maximum brand awareness among casual gamers. I have 7+ years of digital marketing experience and can handle audience research, campaign setup, ad copy, tracking (Meta Pixel + GA4), campaign structure, weekly reporting, and optimisation. I’ll also test opportunities like YouTube Shorts and warm-audience retargeting to improve reach and branded search. I’m ready to review your requirements and get started. Thanks, SEOAssistant
$150 USD in 30 days
6.8
6.8

Hi there, We will build the Meta and Google awareness campaign structure for your casual-gamer launch, including audience research, placement-specific creative guidance, tracking setup for Meta Pixel and GA4, and a clear naming convention your team can follow. We will also include weekly reporting notes and first-pass optimisation actions. We have public Freelancer review history covering Google Ads audit, audience segmentation and growth-strategy engagements. This first workstream is limited to Google Ads account review, conversion-tracking assessment and performance-reporting pack for Meta & Google Gamer Ads. Broader implementation would be scoped separately on Freelancer. Best Regards, 8veer
$1,000 USD in 5 days
5.6
5.6

Hey there! I am ready to help you with Meta & Google Gamer Ads, as per your requirements. I’m a Senior Marketing Manager with solid experience in Internet Marketing, SEO, Google Adwords, Facebook Marketing, Social Media Marketing, Search Engine Marketing, Digital Marketing, Google Ads. ✨ Let’s elevate your online presence! ✨ I’m happy to share more about myself and the value I can bring to your project. Let’s hop on for a quick discussion! Best, Kiran Shaikh
$25 USD in 2 days
5.1
5.1

Hello, I have carefully reviewed your project requirements for the Meta & Google Gamer Ads campaign aimed at targeting casual gamers. I am confident in my ability to deliver the following key elements for a successful campaign: - Conducting in-depth audience research to identify casual-gamer interests and behaviors on Meta and Google platforms. - Developing creative specifications and tailored copy for various placements such as feeds, stories, bumper ads, and responsive display ads. - Building a comprehensive ad account structure including campaigns, ad sets, tracking implementation (Meta Pixel & GA4 tags), and brand-safe exclusions. - Establishing a clear naming convention for easy internal team navigation. - Providing weekly performance reports with optimization insights and actionable next steps. I am also open to discussing additional tactics like retargeting strategies, Play Store placements, and leveraging YouTube shorts to maximize campaign effectiveness. Looking forward to further discussing how I can assist in achieving your campaign objectives. Best regards.
$30 USD in 7 days
3.4
3.4

Hi, I can build and manage this cross-platform gaming awareness campaign across Meta + Google with a strong focus on measurable reach and branded-search growth. I’ll handle: • Casual-gamer audience research, interests, behaviours & lookalikes • Meta Facebook/Instagram + Google Search/Display campaign architecture • Placement-specific creative/copy recommendations • Retargeting for warm website visitors and engaged users • YouTube Shorts/Video and relevant gaming placements where suitable • 7-day optimisation cycle with data-backed actions I’ll QA tracking before launch and reconcile GA4/Ads Manager data to keep reporting within the required tolerance. The goal is not just impressions, but efficient awareness that translates into stronger branded demand. I can start with an account audit and audience/measurement plan, then move into build, QA and launch.
$20 USD in 7 days
3.6
3.6

Hello, Ever wondered what do you get when you combine a Creative Designer with a Technical Developer? An innovation by Noreen! I have spent years blending beautiful graphic designs with strategic digital development, exactly the skills that are needed for your Meta & Google Gamer Ads Campaign. Great campaigns start with an in-depth audience understanding. My experience in Facebook Marketing will perfectly contribute to your project by helping unlock valuable insights about casual gamers' interests and look-alike segments. Having proven skills in brand identity design and website development will provide you a holistic approach, enabling me to handle the full stack building including ad-account setup, tracking, and optimised campaign management. Your project also calls for detailed reporting and regular follow-up actions. My previous work experience required me to be pixel perfect and code, clean. I assure you not only well-structured campaigns but also statistically accurate reports that align with GA4. Overall, my utmost commitment to on-time delivery, excellent communication, and relentless pursuit of perfection make me the most authentic fit for your project. Let's together transform gameplay with unprecedented brand awareness! Thanks!
$10 USD in 2 days
2.8
2.8

Hello, Greetings of the day I can build a coordinated Meta + Google awareness campaign designed specifically around your measurable KPIs: reach, impressions, video-through-rate and branded search growth. With 6+ years of experience across Meta Ads, Google Ads, GA4 and conversion tracking, I’ll structure the accounts so your in-house team can easily understand, monitor and scale the campaigns. ✅ Meta campaigns across Facebook & Instagram ✅ Google Search & Display campaign setup ✅ Casual-gamer audience and interest research ✅ Look-alike/custom audience strategy where sufficient data exists ✅ Placement-specific creative and copy recommendations ✅ Meta Pixel + GA4 tracking implementation and verification ✅ Brand-safe exclusions and placement controls ✅ Clear campaign/ad-set/ad-group naming convention ✅ Consistent UTM structure for reporting ✅ Retargeting strategy for engaged website visitors ✅ Weekly reporting covering reach, impressions, VTR and branded-search indicators ✅ First optimisation cycle after 7 days with actionable recommendations I’ll keep Meta and Google strategically coordinated while allowing each platform to use its own strengths. I’d also evaluate YouTube Shorts/video placements and warm-audience retargeting once the initial data identifies the strongest creative and audience signals.
$60 USD in 15 days
1.8
1.8

My name is Rakhshan and I bring a unique blend of academic expertise in computer science and AI coupled with almost two decades of diverse professional experience in software engineering and technology leadership. This allows me to approach your project with a deep understanding of the technicalities involved while keeping an eye on the bigger picture. My previous role as CTO of an AI startup saw me spearheading the development of many projects that align well with your campaign objectives. From building AI-powered voice and chat agents to developing machine learning-based analytics platforms, I have significant experience in creating digital products that leverage data insights to drive user engagement and optimize performance. I also offer a range of other services like Natural Language Processing, Cloud Deployment, API Development, and Mobile App Development which could be beneficial in broadening your campaign scope. My approach has always been to utilize the power of data to tailor campaigns effectively and generate actionable insights for my clients. With me onboard, you can trust that your brand's messagewill be optimized to reach maximum visibility among casual gamers on Meta and Google platforms.
$10 USD in 7 days
0.0
0.0

Hello, With over 3 years of experience in Digital Marketing, I specialize in Meta and Google Ads, focusing on lead generation and campaign optimization. I understand your requirement for building brand awareness for your new gaming product among casual gamers. I can conduct detailed audience research to pinpoint casual-gamer interests and behaviors on Meta and Google platforms. I will create tailored creative specs and copy suggestions for various placements, set up ad accounts with proper tracking, and provide weekly performance reports for optimization. I have a proven track record of helping businesses generate qualified leads through targeted advertising and conversion-focused strategies. I would love to discuss your project further in chat to develop a comprehensive marketing plan aligned with your goals. Best regards
$30 USD in 7 days
0.0
0.0

Hello, I’m a Digital Marketing Specialist with experience in Meta Ads, Google Ads, audience research, campaign setup, tracking, retargeting, and performance optimization. I can help you build and manage a coordinated awareness campaign for your new gaming product across Facebook, Instagram, Google Search, Display, and YouTube. ### What I’ll Deliver: Audience Research: Identify casual-gamer interests, behaviors, demographics, and relevant look-alike opportunities. Meta Campaign Setup: Facebook & Instagram campaigns, ad sets, placements, targeting, exclusions, and retargeting audiences. Google Ads Setup: Search, Display, and relevant YouTube placements with properly structured ad groups and targeting. Creative & Copy Strategy: Placement-specific recommendations for Feed, Stories, Reels, YouTube Shorts, bumper ads, and Responsive Display. Tracking & Analytics: Meta Pixel, GA4, conversion/event tracking, UTM structure, and verification to ensure accurate reporting. Campaign Naming Convention: A clean and scalable naming structure that your in-house team can easily understand and maintain. Brand-Safe Setup: Appropriate exclusions, audience controls, placement reviews, and policy-compliant campaign structure. I’m ready to start and can provide a clear campaign structure and implementation plan before launch.
$30 USD in 5 days
0.0
0.0

Hello I can manage your Meta and Google gaming ad campaigns with focused audience research creative strategy accurate tracking and continuous optimization. I will build campaigns professionally track performance through Meta Pixel and GA4 and provide clear weekly reports with actionable improvements. Thank you
$20 USD in 3 days
0.0
0.0

The hard part of building brand awareness for your new gaming product lies in accurately pinpointing the nuances of casual gamer interests and behaviors on both Meta and Google. While creating ads may seem straightforward, the real challenge is ensuring that each placement resonates with the right audience. I'm excited about the opportunity to enhance brand visibility among casual gamers. To achieve your goals, I will conduct targeted audience research to identify interests and behaviors, craft tailored creative specs and copy suggestions for each platform, and build out the ad account with campaigns, ad sets, and tracking mechanisms. I will also develop a clear naming convention for your in-house team. Deliverables include: audience research, creative specs for various placements, a complete ad account setup, optimized reports, and weekly performance updates. Turnaround time is 14 days. What specific interests or behaviors do you envision as most critical for targeting casual gamers? Let’s schedule a call to discuss the audience research details and your specific objectives.
$20 USD in 7 days
0.0
0.0

Hi, I can build and manage coordinated Meta + Google campaigns for your gaming product launch. My approach: casual-gamer audience research (interest stacking, lookalikes, in-market/custom intent segments), placement-specific creative specs (Feed, Stories, Bumper, Responsive Display), full account build with Meta Pixel + GA4 tracking and brand-safe exclusions, a clear naming convention for your team, and weekly reports with optimization notes. I'd also suggest retargeting warm site visitors, testing Google Play placements if mobile-based, and layering in YouTube Shorts for extra reach. One honest note: full tracking-verified builds across two platforms with weekly reporting usually need more budget than listed here to execute without cutting corners. Happy to discuss a phased scope that fits. What's your launch date and do you have an existing pixel/GA4 live? Best, Bhaskar
$20 USD in 7 days
0.0
0.0

Hi, I’d be glad to help build and optimize your Meta and Google Ads campaigns for the gaming product, with a strong focus on reaching casual gamers and increasing brand awareness. While experience is valuable, I believe great results come from more than just years in the field. Strong skills, technical knowledge, strategic thinking, attention to detail, and the ability to continuously learn and adapt all matter. For your campaign, I can help with: • Audience research and lookalike targeting for casual gamers • Meta and Google campaign/ad group setup • Meta Pixel and GA4 tracking implementation • Placement-specific ad copy and creative recommendations • Brand-safe exclusions and campaign structure • Performance monitoring with optimization recommendations • Weekly reporting with clear next-step actions I’ll focus on building a clean, trackable campaign structure and optimizing based on actual performance data while maintaining policy compliance. I’m ready to get started and would be happy to discuss the campaign goals and current setup. Best regards, Al Sadik
$20 USD in 7 days
0.0
0.0

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