Fintech App Seeks Skilled Growth Lead

@Dushtbalak

I can help you scale paying subscribers for Square Money through a focused, performance-driven social media acquisition strategy built around measurable revenue outcomes. For the 30-day pilot, I recommend Meta (Facebook + Instagram) as the primary channel, leveraging its strength in behavioral targeting and funnel-based optimisation. The strategy will centre on high-intent creatives that position your core value, “clarity, not spreadsheets”, with sharp messaging tailored to high-earning professionals. I’ll build a lean testing framework: multiple ad angles (pain-driven, identity-based, outcome-focused), rapid A/B testing, and tight audience segmentation (interests, lookalikes, retargeting). The funnel will be optimized end-to-end, from ad click to landing page to subscription, ensuring conversion tracking (Pixel + events) is accurately set up. Execution includes daily optimisation (budget reallocation, creative iteration, audience refinement) to reduce CAC and improve ROAS, with clear focus on paying subscribers, not vanity metrics. You’ll receive weekly reports tied to revenue metrics, CAC, ROAS, funnel conversion rates, along with actionable insights to scale. My approach combines performance marketing + conversion-focused creative, ensuring social media campaigns don’t just drive traffic, but actual subscriptions. Happy to outline initial ad angles and funnel structure for quick rollout.

@MarcusCMP

I already see a clean way to execute this. I specialize in growth for subscription-based fintech and SaaS products, with hands-on experience turning early traction into predictable, paid subscriber growth. I’ve led campaigns across paid social, search, and lifecycle/email to profitably scale MRR while keeping CAC in check — exactly what a fintech app like yours needs at this stage. You want a performance-focused partner who owns the numbers: more qualified users in the funnel, more of them converting to paying subscribers, and a clear understanding of which channels and messages actually move the needle. My approach would center on tightening your positioning, rapidly testing creative and audiences across 1–2 core channels, and building a simple experimentation framework so we double down only on what brings paid subscribers at target CAC/LTV. Quick question before I suggest a growth roadmap: do you already have paying users and baseline metrics, or is this a fresh launch? Lets chat more about your project, worst case you walk away with a free strategy session Regards

@Ashoksahu001

I've successfully spearheaded paid acquisition strategies for similar behavioral and fintech products and achieved strong results. Using my comprehensive understanding of CAC, LTV, conversion funnels, combined with lean performance experimentation, I'll meticulously propose and execute a 30-day paid acquisition pilot for your fintech app. With one primary acquisition channel recommendation, you can count on me to set up tracking and attribution properly while delivering nuanced weekly performance reports tied to revenue. Lastly, if our pilot delivers promising results – which I strongly believe it will – as a #1 best-seller on-time work delivery for over 100 different projects, I would be thrilled to discuss the potential for a long-term growth partnership. Let's leverage the power of technology and growth strategies to take your app journey to new heights!

@alibanani

Hello, My name is Ali Banani, and I bring over 5 years of experience in Advertising, Social Media Marketing, Search Engine Marketing, and Digital Marketing. I have a strong background in software development, web development, social media management, digital marketing, and graphic design. I have thoroughly reviewed your project requirements for scaling paying subscribers for Square Money, the fintech subscription app. I specialize in driving paid acquisition for fintech products, setting up proper tracking and attribution, and delivering detailed performance reports tied to revenue. With a focus on CAC, LTV, and conversion funnels, I am well-equipped to propose and execute a 30-day paid acquisition pilot, recommend primary acquisition channels, and optimize for paying subscribers and key KPIs. You can view my portfolio here: https://www.freelancer.com/u/alibanani Let's discuss further in chat to explore how we can collaborate effectively. Best regards, Ali Banani