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HERBIQROOTS ADVANCED SHOPIFY D2C WEBSITE FREELANCER SKILL REQUIREMENTS PROJECT GOAL We are looking for an ambitious and highly skilled Shopify freelancer to upgrade our HerbiqRoots website into a premium, trustworthy and highly conversion-focused D2C e-commerce website. REFERENCE STYLE: - Preethi Wear - Reginald Men - Soulflower These websites are references for the level of professionalism, shopping experience, product presentation, trust and conversion structure we want. We do NOT want to copy their design. We want a unique HerbiqRoots identity inspired by the best conversion elements. IMPORTANT We are NOT looking for a basic Shopify theme installer or someone who only changes colors, fonts and images. We want someone who can think like: SHOPIFY DEVELOPER + D2C UI/UX DESIGNER + CRO SPECIALIST + E-COMMERCE DEVELOPER Our budget is limited, but we are looking for a freelancer who is hungry for a strong opportunity and can demonstrate advanced skills. CORE SKILLS REQUIRED 1. ADVANCED SHOPIFY 2.0 - Shopify Online Store 2.0 - Advanced Shopify Liquid - HTML5 - CSS - JavaScript - JSON templates - Custom Shopify sections - Custom blocks - Dynamic sources - Theme schema - Reusable sections - App blocks - App embeds - Clean and scalable theme architecture 2. SHOPIFY METAFIELDS & METAOBJECTS Experience with: - Product metafields - Collection metafields - Metaobjects - Structured product information - Ingredient information - Hair concern/benefit data - FAQs - Testimonials - UGC - Reusable dynamic content We want a scalable website, not a heavily hard-coded website. 3. ADVANCED D2C UI/UX The freelancer must understand premium e-commerce UX. Required understanding: - Premium D2C design - Mobile-first UX - Visual hierarchy - Product storytelling - Strong typography - Product photography presentation - Smart animations/micro-interactions - Sticky CTAs - Sticky Add to Cart - Mobile navigation - Mega menu - Cart drawer UX - Responsive design - Premium trust-building design 4. CONVERSION RATE OPTIMIZATION (CRO) THIS IS ONE OF THE MOST IMPORTANT REQUIREMENTS. The freelancer must understand: - Customer journey - Conversion psychology - Above-the-fold optimization - CTA placement - Product-page conversion - Mobile conversion - Trust architecture - Social proof - Reviews - UGC - Offer psychology - Bundle strategy - Upselling - Cross-selling - Cart optimization - Reducing purchase friction - Meta Ads landing-page experience We want someone who can explain WHY a section should be placed somewhere — not just make the website look attractive. 5. ADVANCED PRODUCT PAGE Product pages must be designed for paid traffic and high conversion. Required knowledge: - Sticky Add to Cart - Buy Now - Product benefits - Product storytelling - Ingredients - How to use - Reviews - UGC - Testimonials - Before/after content where appropriate - Trust badges - Shipping/COD information - Delivery information - FAQs - Related products - Cross-sells - Upsells - Bundle offers - Product recommendations - Strong mobile experience 6. LANDING PAGE DEVELOPMENT The freelancer should be able to create dedicated landing pages for Meta/Google Ads. Required understanding: AD ,LANDING PAGE , PRODUCT , CART ,CHECKOUT Must understand: - Ad-to-page message matching - Campaign-specific landing pages - Mobile-first landing pages - Strong CTA hierarchy - Conversion-focused section ordering - UTM-friendly URLs - Product-focused landing pages 7. ADVANCED CART & SHOPPING EXPERIENCE - Cart drawer - Upsells - Cross-sells - Bundle suggestions - Offer messaging - Free-shipping progress if applicable - Trust elements - Mobile cart optimization - Reduced friction - Smart product recommendations 8. SHOPIFY APP INTEGRATION The freelancer must know how to integrate required functionality without destroying website speed. Experience with: - Review apps - COD - WhatsApp - Order tracking - Search - Product filters - Upsells - Bundles - Analytics - Meta tracking - Google tracking IMPORTANT: Do NOT install unnecessary apps for every feature. Avoid app bloat and unnecessary scripts. 9. ADVANCED SEARCH & PRODUCT DISCOVERY Preferred experience with: - Predictive search - Search suggestions - Product filtering - Collection filtering - Hair concern filtering - Ingredient/benefit filtering - Product recommendations 10. PERFORMANCE & SPEED OPTIMIZATION Strong knowledge of: - Core Web Vitals - LCP - CLS - INP - Image optimization - WebP/AVIF - Lazy loading - Critical CSS - JavaScript optimization - Font optimization - Third-party script optimization - Shopify performance optimization - App-script management The website must feel fast, especially on mobile. 11. SEO & TECHNICAL SEO - Proper heading structure - Metadata - Canonical URLs - Image alt text - Internal linking - Structured data - Product schema - Collection SEO - Clean URLs - Google Merchant Center readiness - SEO-friendly Shopify architecture 12. TRACKING & ANALYTICS Experience with: - Meta Pixel - Meta Conversions API - GA4 - Google Ads conversion tracking - Google Tag Manager - ViewContent - AddToCart - InitiateCheckout - Purchase - UTM tracking - Conversion event validation 13. CRO / ANALYTICS TOOLS — BONUS Preferred: - Microsoft Clarity - Hotjar - Heatmaps - Session recordings - Funnel analysis - A/B testing - Conversion analysis 14. DESIGN TOOLS — BONUS - Figma - Photoshop - Illustrator - Motion/animation tools - Advanced visual design 15. D2C EXPERIENCE Strong preference for freelancers who have worked with: - Haircare - Skincare - Beauty - Wellness - Personal care - Consumer D2C brands BONUS: Experience with brands running Meta Ads and Google Ads. WHAT WE EXPECT FROM THE FREELANCER We want someone who can look at our existing website and say: - What is hurting conversion? - What should be changed? - What should be removed? - What should be added? - How should the product page be structured? - How can mobile users convert better? - How should Meta Ads traffic land on the website? - How can trust be increased? - How can the buying journey become easier? We are looking for someone who can contribute ideas, not just execute instructions. PLEASE SEND WITH YOUR PROPOSAL 1. 3–5 Shopify websites you personally developed. 2. Your strongest D2C website example. 3. Any beauty/haircare/skincare/wellness website you have built. 4. Mobile screenshots or video of your previous work. 5. Your Shopify Liquid/custom-development experience. 6. Your CRO experience. 7. Your experience with Meta/Google Ads landing pages. 8. Your exact quotation. 9. Your estimated timeline. 10. What you can deliver within our budget. 11. Your post-launch support period. 12. Tell us ONE thing you would improve on our existing website to increase conversion. IMPORTANT PROJECT CONDITION We are not selecting purely based on the lowest price. We are looking for a highly skilled freelancer who is willing to take this as an opportunity to create an excellent D2C project and add a strong brand to their portfolio. Budget: 8,000-13,000(INR) If you have strong skills and believe you can deliver something significantly better, explain your approach clearly in your proposal. DO NOT APPLY IF YOU ONLY: - Install a Shopify theme - Change colors/fonts - Upload products - Make basic pages - Install multiple apps - Copy another website - Provide a generic template WE WANT: ADVANCED SHOPIFY + D2C CRO + PREMIUM UI/UX + CUSTOM LIQUID + PERFORMANCE + ADS-READY E-COMMERCE HERBIQROOTS TEAM
Project ID: 40654528
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64 freelancers are bidding on average ₹9,859 INR for this job

With extensive experience in advanced Shopify development, UI/UX design, and CRO strategies, I understand the need to elevate HerbiqRoots into a premium D2C e-commerce platform. Could you share more insights on the specific elements of the reference websites that resonate with your brand's vision? Regards, Yogesh Kumar
₹1,790 INR in 7 days
8.3
8.3

Greetings, It sounds like you're seeking a skilled Shopify freelancer to elevate your HerbiqRoots website into a premium D2C e-commerce platform. With 10+ years of experience, I specialize in creating unique, user-focused online stores that emphasize conversion and trust. My approach would involve a deep dive into your current site, identifying areas that hinder conversion and implementing advanced Shopify features, custom code, and a tailored user experience. I’ve successfully developed several high-performing Shopify sites and can showcase my work at https://www.freelancer.in/u/KayaCreation. One key area I would focus on is enhancing product storytelling and optimizing the mobile experience to boost customer engagement and sales. What specific challenges have you faced with your current website in terms of user experience and conversion? Best regards, Kaya Creations
₹5,000 INR in 4 days
7.7
7.7

As a Shopify Jedi with profound experience in advanced D2C UI/UX design, CRO, and e-commerce development, I believe my combination of skills can take HerbiqRoots to the next level. Having perused your requirements, I not only match but exceed them. My grasp on Shopify Online Store 2.0, Liquid and HTML5 among other skills will enable me to create a scalable HERBIQROOTS website, ensuring a highly trustworthy, conversion-focused e-commerce platform. Most importantly, I understand conversion-rate optimization (CRO). In making every design choice- be it button placement or elements of trust-building like UGC or meta ads landing-pages - my focus is centered around generating tangible results. Your success is crucial to me, and that's why I'll ensure your HERBIQROOTS e-commerce platform strikes the perfect balance between aesthetic appeal and profitable conversions. Let's turn visitors into devoted customers together!
₹12,500 INR in 7 days
7.2
7.2

As a seasoned web developer with a versatile skill set covering everything from PHP and CSS to JavaScript, I possess a level of expertise that mirrors the project requirements described for your HERBIQROOTS website. Drawing from my 11+ years of experience, I am well-versed in Shopify 2.0 and its various intricacies, ensuring I can create a clean, dynamic and scalable theme architecture that'll make your D2C site stand out from the rest. With in-depth knowledge of Shopify Liquid and metafields, along with proven proficiency in HTML5 and CSS, I'm prepared to tackle any technical challenge head-on while maintaining the utmost site flexibility. Moreover, as an experienced developer, UI/UX designer and e-commerce specialist, I understand the essence of creating landing pages specifically tailored to maximize conversion potential while maintaining Google Ads relevancy. In summary, hiring me will guarantee you an all-rounded Shopify developer merging this vast array of skills with exceptional time management abilities; delivering a unique yet premium shopping experience in line with your brand's identity. I'm hungry for this opportunity and look forward to proving myself.
₹7,000 INR in 5 days
6.9
6.9

Hello, I will upgrade HerbiqRoots into a premium D2C Shopify 2.0 store with custom Liquid sections, metaobjects for ingredients and concerns, and a CRO-focused product page built for Meta Ads traffic. I can start today. For the product page, I will structure sticky Add to Cart, trust badges, UGC, bundles and FAQs using reusable metafield-driven blocks, keeping speed intact by avoiding app bloat. Questions: 1) Can you share your current store URL for a conversion audit? 2) Which apps are must-keep versus replaceable? Looking forward to discussing further. Regards, Shayan.
₹5,350 INR in 3 days
5.6
5.6

Hello, I’d be happy to build HerbiqRoots into a premium, conversion-focused Shopify D2C store. I have experience in Shopify development, Liquid, D2C UI/UX, CRO, performance optimization, and e-commerce tracking. I will provide: * Custom Shopify 2.0 sections, Liquid, metafields and reusable components * Premium mobile-first UI/UX focused on conversion * High-converting product pages with sticky Add to Cart, reviews, FAQs, trust elements, upsells and cross-sells * Cart drawer and optimized shopping experience * Meta/Google Ads-ready landing pages * Search, filtering and product discovery improvements * Speed, Core Web Vitals and technical SEO optimization * Meta Pixel, CAPI, GA4 and conversion tracking setup * Careful app integration without unnecessary app bloat One key improvement I would focus on is strengthening the product-page journey: make the key benefit, trust signals, offer and CTA immediately clear on mobile, then support the purchase decision with reviews, ingredients, usage, FAQs and relevant upsells. Warm Regards, Monica Bhatia
₹6,000 INR in 5 days
5.0
5.0

Hello, I can transform your HerbiqRoots website into a premium, conversion-focused D2C Shopify store. This will be a custom-built, high-performance website, not just a theme installation. My Approach: Advanced Shopify: Custom scalable theme with Liquid, JSON templates, reusable sections, and app blocks. Clean, maintainable code. Premium D2C UX: Mobile-first design, sticky Add to Cart, cart drawer, product storytelling, and smart micro-interactions. CRO-Focused: Optimize above-the-fold, trust architecture, product page conversion, and cart. Reduce purchase friction for Meta/Google Ads traffic. Product Pages: Sticky ATC, Buy Now, benefits, ingredients, reviews, UGC, FAQs, bundles, and cross-sells. Landing Pages: Dedicated campaign-specific pages with ad-to-page message matching and strong CTAs. Performance: Optimize Core Web Vitals (LCP, CLS, INP) with WebP, lazy loading, and manage app scripts to avoid bloat. Tracking: Meta Pixel, CAPI, GA4, GTM, and UTM tracking. Within ₹8,000-13,000: Complete custom premium Shopify 2.0 D2C website. Timeline: 3-4 weeks. Post-Launch: 30 days support. One Thing to Improve: Restructure product pages to prioritize benefits and sticky ATC above the fold for mobile, directly improving conversion on ad traffic. Questions: Staging environment? Top 3 selling products? Design inspirations? I'd love to review your site and provide a detailed audit. Can we connect for a quick call? Let me know a time. Best regards, Vijay
₹12,500 INR in 7 days
5.0
5.0

Hi HerbiqRoots Team, I can help transform your existing Shopify store into a premium, conversion-focused D2C experience—not just install a theme and change colors. My approach would focus on **custom Shopify 2.0/Liquid sections, metafields/metaobjects, high-converting product pages, sticky ATC, cart drawer/upsells, mobile-first UX, CRO, speed optimization, SEO, and Meta/GA4 tracking** while avoiding unnecessary app bloat. I’ll also review the existing store and identify specific conversion issues, especially around the product page, mobile journey, trust elements and paid-traffic landing experience. **Timeline: 7–10 days** **Support: 14 days post-launch** I have strong experience with Shopify, Liquid, WooCommerce, WordPress, e-commerce UX, custom functionality and performance optimization. I can provide relevant Shopify examples and screenshots/video of previous work. **One improvement I would prioritize:** restructure the mobile product-page experience so benefits, trust/social proof, offer, delivery/COD information and Add-to-Cart CTA appear in a much clearer conversion sequence. I’m interested in building this as a strong portfolio-quality D2C project and can start immediately. Thanks!
₹7,000 INR in 7 days
4.7
4.7

Hello, I can upgrade HerbiqRoots into a premium, conversion-focused Shopify 2.0 store with custom Liquid, reusable sections, metafields/metaobjects, and a strong mobile-first UX. I have 5 years of Shopify experience, including custom theme development, product pages, CRO, landing pages, app integrations, speed optimization, SEO, GA4, Meta Pixel, and Google tracking. I’ll focus on the complete buying journey—from ad landing page to product page, cart, and checkout—while avoiding unnecessary apps and keeping the store fast. I can also suggest practical CRO improvements based on your existing website. I can share relevant Shopify/D2C work and discuss the budget and timeline. Thanks
₹8,000 INR in 10 days
4.4
4.4

As an accomplished Shopify developer and designer with a passion for creating exceptional D2C experiences, I believe I possess the skills necessary to transform your HerbiqRoots website into the high-converting platform you're envisioning. My expertise extends across the full range of Shopify 2.0's functionalities, including Liquid, HTML5, CSS, and JavaScript. With this wealth of knowledge, I can effectively integrate advanced features like metafields and metaobjects to ensure a scalable yet flexible solution that aims for a unique brand identity. In the realm of design, my understanding of premium e-commerce UX ensures your site will be built not only to impress visually but also to guide users seamlessly along their customer journey. I have a deep appreciation for the power of strong typography, visual hierarchy, smart animations/micro-interactions, sticky CTAs, and more - elements that engage visitors and convert them into loyal customers. And my prowess in CRO keeps me focused on creating experiences that truly convert; from above-the-fold optimization to trust architecture through social proof and effective upselling.
₹20,000 INR in 2 days
4.6
4.6

Hi, I went through the requirements and understand that the main goal is to turn HERBIQROOTS into a premium, fast and conversion-focused Shopify store rather than simply changing the existing theme. I can work with Shopify 2.0, Liquid, custom sections, JSON templates, metafields and metaobjects to build a flexible structure for products, ingredients, benefits, FAQs, reviews and testimonials. I’ll also improve the product pages with sticky Add to Cart, trust elements, reviews, FAQs, bundles and upsells, while optimizing the cart experience, mobile layout, page speed and Core Web Vitals. I can handle the required technical SEO and tracking integrations as well, while keeping unnecessary apps and scripts to a minimum so the store remains fast and easy to maintain. One improvement I would prioritize is making the mobile product-page journey more focused, with the main benefits, trust signals, offer and CTA clearly visible to reduce friction and improve conversions. Bid: ₹2,500 INR Delivery: 4 days I can start immediately and will focus on creating a clean Shopify experience that looks premium while keeping performance and conversion in mind.
₹2,500 INR in 4 days
4.3
4.3

Hi! I’m Tarang. I have read your entire project requirements. I will provide an upgrade for your Shopify D2C Website within your budget. I have more than 12 years of experience and have completed 150+ projects in design and development. I am very interested in this job opportunity. I am available to start immediately and can deliver high-quality work within your timeline. Please join the chat so we can discuss further and get started right away.
₹2,500 INR in 7 days
4.0
4.0

With over 9+ years of experience, my team at Neha Tech has the breadth and depth of expertise necessary to transform your HerbiqRoots website into a premium, conversion-focused e-commerce platform. Our skills span the full range of a Shopify developer and D2C UI/UX designer, combined with conversion rate optimization (CRO) expertise for enhanced customer journey. Utilizing Shopify Online Store 2.0, Liquid, HTML5, CSS, JavaScript and JSON templates we will create a clean, scalable theme specialized for your unique products. We understand the value of product page optimization for driving paid traffic conversions, thus we'll implement smart strategies like sticky add to cart, buy now buttons, and meticulously planned content including product benefits, real-life testimonials and UGC to enhance trust during purchase. Prioritizing mobile-first UX design principles, we'll ensure responsive designs with enticing CTAs in line with mobile navigation and mega menu functionalities. Additionally, our familiarity with Shopify metafields & metaobjects will be crucial in managing structured product information including ingredient details to aligning pricing strategy through bundle offers and upselling. Our approach is driven by a deep understanding of conversion psychology to optimize above-the-fold elements ensuring stickiness. Being well-versed with apps like review apps, COD tracking etc., we will integrate them while ensuring site-speed is not compromised. Choosing our e
₹17,000 INR in 7 days
3.8
3.8

All your requirements fall under my expertise, and I have delivered hundreds of Shopify and e-commerce projects with a strong focus on responsive UI/UX, custom Liquid development, performance, and conversion optimisation. For HerbiqRoots, I can build beyond a basic theme setup—using Shopify 2.0, custom Liquid/sections, metafields/metaobjects, CRO-focused product pages, sticky CTAs, optimized cart UX, reviews/UGC, bundles, filters, landing pages, and a mobile-first structure designed for Meta/Google traffic. I’ll also focus heavily on speed, avoiding unnecessary apps and optimizing images, scripts, Core Web Vitals, SEO structure, GA4/Meta tracking, and conversion events. **Portfolio:** https://www.freelancer.com/u/designerdeeksha I can work within your ₹8,000–₹13,000 budget by prioritising the highest-impact D2C/CRO improvements first. I’d suggest a **7–10 day** ** timeline**, followed by QA and post-launch support. One improvement I would immediately investigate on the existing store is the **mobile product-page journey**—strengthening the above-the-fold value proposition, trust signals, sticky Add to Cart, benefits/ingredients and social proof so paid traffic has a much clearer path to purchase. I’m ready to review the current HerbiqRoots store and provide a practical improvement plan before development begins.
₹12,500 INR in 7 days
3.8
3.8

# Freelancer Bid Hi-Abror Here From Uzbekistan. "SHOPIFY D2C CONVERSION AND CRO UPGRADE" - You want a premium Shopify store optimized for conversions, speed, trust, and paid traffic. I can upgrade your Shopify 2.0 store using custom Liquid sections, CRO-focused UX, metafields, performance optimization, conversion tracking, and scalable architecture. I will do it. I’ll analyze the current customer journey, improve mobile conversion points, optimize product pages, and build an ads-ready shopping experience without unnecessary app bloat. What is your current Shopify theme, and which page has the highest traffic but lowest conversion rate? Looking forward to working with you.
₹7,000 INR in 7 days
3.2
3.2

Hi, I’m interested in working on your project. I understand your goals and will deliver clear work on time while keeping you updated. I have 5+ years of experience in Shopify Templates, Shopify Development, JavaScript. I have completed similar projects. See a range of projects and real reviews to feel confident. Check my latest work and reviews at https://www.freelancer.com/u/sateeb Connect in chat to discuss details and next steps. Thank you, Ateeb Musharraf
₹1,500 INR in 7 days
2.0
2.0

As a seasoned web and graphic designer with over five years of professional experience under my belt, I am committed to creating not just good designs but an overall enjoyable experience for your target audience on the HerbiqRoots D2C eCommerce website. My expertise in Shopify, D2C UI/UX, CRO, landing page development, and more aligns perfectly with the skills you require. Having successfully completed 150+ projects for startups and businesses across various industries, I have a unique understanding of how different design elements interact and contribute to the entire user journey. Applying this practical knowledge, I helped numerous businesses achieve impressive conversion rates by leveraging strategies such as trust-building design, social proof integration, and transforming every pixel into a functional element that brings value.
₹11,000 INR in 10 days
1.9
1.9

Hello, I came across your project on Freelancer and I’d love to help. I’m an experienced Shopify developer with a proven track record of delivering high-quality work that meets client expectations. I have over 5 years of experience in advanced Shopify development, specializing in D2C e-commerce solutions. I’ve successfully completed similar projects, such as a beauty brand website that increased conversion rates by 30% through strategic UI/UX enhancements. For your project, I can: - Deliver a customized, high-conversion Shopify site tailored to HerbiqRoots’ identity. - Provide regular updates and revisions until you’re satisfied. - Ensure the final product is professional, polished, and optimized for performance and user experience. I’d be happy to discuss your project in more detail and share relevant samples of my past work. Looking forward to collaborating with you. Regards, Shaun Kelly
₹6,500 INR in 7 days
1.4
1.4

Hi! I can upgrade your HERBIQROOTS Shopify store with a premium D2C UI/UX, custom Liquid sections, mobile-first product pages, CRO-focused CTAs, cart/upsells, tracking, SEO, and performance optimization. I’ll focus on improving conversions rather than simply changing the theme. I can deliver the agreed scope within 7 days and provide post-launch support as well. Best, AkifH
₹3,500 INR in 2 days
1.1
1.1

I can transform HerbiqRoots into a high-converting, premium D2C brand by implementing custom Liquid architecture, metaobjects, and CRO-driven product pages that maximize ad ROI and mobile performance. I will focus on building a unique, trustworthy identity with high-end animations and seamless tracking to ensure every visitor from your ads turns into a customer. I have 5 years experience with reva, mern stack experience, specializing in building robust, custom e-commerce solutions that provide technical excellence far beyond standard theme templates. Please open the chat window so that I can share my portfolio and we can proceed further on this project. In addition to your project needs, I'll provide you with clean source code, free bug patches, and maintenance. I am awaiting your positive response. Regards Ritesh N
₹1,500 INR in 7 days
1.1
1.1

Tiruchirappalli, India
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