Beside being new on this platform i believe that The most thing i can perform well in is the Brainstorming and the creative thinking, And as i can see that you only need ideas, I'm ready to provide additional VISUAL CONCEPTIONS and DESIGNS for the lowest price and as soon as possible, Because i don't care much about money at this point as much as i care about the communication and building the trust.
better of luck
and stay safe.
HERE's my ideas FOR THE XYZ EXAMPLE :
-first of all if the brand's XYZ customer base is Consisting mainly of Older Consumers i don't think that "flashy" and "quick" animations and visualizations will impress them, so my suggestions is :
-USING A VERY MINIMALIST AND SIMPLE ANIMATED LABEL BASED ON THE BRAND'S COLOR SCHEME CONSISTING OF THE MAIN DEAL INFORMATIONS LIKE THE PRICES OR THE DISCOUNTS...
-(i don't know much about wine) BUT I GUESS THE BEST WAY TO USE AR FOR THIS BRAND IS BY WORKING ON SOME KIND OF Augmented Reality tour in the XYZ 's wine factory and showing the main wine making process.
-DISPLAYING SOME TECHNICAL EXPRESSIONS ABOUT THE BRAND eg:the brand's history, origins, owners...(that kind of interactive 2D Charts)
-Interactive 3D animations displaying the multiple kinds and types of wine under the XYZ BRAND NAME.
-(GUESS AND WIN) a challenging game for the consumers to guess some specific informations about some kind of wine.
-Interactive BUY MENU, where they can find several information about every product of the brand.