Background: We all know paper straws are much better for the environment than plastic, and that the oceans are in a lot of trouble as more and more plastic pollution endangers sensitive ecosystems, including for humans. EcoTensil has an amazing paper solution to plastic utensils ([login to view URL]), we just need to let more of the world the world know about it!
Objective: Research data points that show why a paper tasting utensil is significantly better for the environment than plastic or bio-plastic (which are used for a couple of seconds, then remain on the planet for scores of generations). We will be using this data to create a short and powerful video and media outreach materials to help reduce another source of unnecessary plastic waste. These data points will be used for a white paper.
See attached scope of project document and About EcoTensil for more information about our project and our sustainable utensil & packaging company based in Corte Madera, Marin County, Northern California.
Please contact erin@[login to view URL] to learn more about this freelance project or ask questions.
EcoTensil, future-friendly utensils
The EcoTensil team is passionate about designing practical, pleasing solutions to support growing demand for sustainable grab-&-go convenience while reducing the amount of costly single-use plastic waste burdening our landfills and oceans.
What we make
EcoTensil has reinvented the disposable spoon. In one fun fold, EcoTensil’s pleasingly smooth paperboard products transform into the most sustainable, highly space-efficient, and brandable utensils available. Our award-winning, nationally distributed EcoTaster tasting utensil (Costco, Target, Whole Foods…) uses 1/5th the space of other mid-sized tasters. We are the lowest cost compostable and recyclable tasting spoon on the market.
Our full-sized, longer lasting Blue Dot line of utensils (EcoSpoon, Eco-iScoop, PopOut) can be beautifully branded for foodservice such as fro-yo and fast food chains.
SpoonLidz PopOut and our other on-package utensil solutions fill a growing demand for grab-&-go single-serve products. Learn more about sustainability and our complete range of innovative products.
Prior to founding EcoTensil Inc in 2010, Peggy Cross, had been Principal, Creative Director and Co-founder of Sterling Cross Creative Inc., a strategic food & beverage packaging design firm for National brands 1996 to 2010. Prior to this, she designed and directed at top packaging design firms in San Francisco and New York City.
As working mother of two boys, Peggy understands the value of convenience for the on the go consumer. She came up with the idea for SpoonLidz on a fortuitous road trip. With two hungry kids, and no spoons for the yogurt she had packed, she created the first SpoonLidz out of the side of a cracker box.
As she longed for simpler lunch-packing every hectic morning, she could not get the SpoonLidz out of her mind. She trusted her lifelong proven track record of understanding trends and it became clear that this on-pack spoon would fill a need for millions of others, while reducing the impact of plastic utensils on the environment. Using her packaging, industrial design and marketing skills she developed SpoonLidz, EcoTaster and EcoSpoon into the beautifully simple, sustainable designs that have have now inspired love mail from across the country.
“We love our customers for helping make a real difference in leaving this planet a better place for the next generations, while making the lives of everyday people easier today.” says Cross.
• Awarded Sofi Gold most innovative non-food product at NAFST, NYC.
• Awarded Natural Products Expo “Best Green Product” by retailers
Our products are US made and EcoTensil is a woman-owned Marin County-based small business.
• EcoTensil is a Certified Women-Owned, California business since 2011 and is now a Nationally Certified Woman-Owned Small Business.
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