Can you write ad copy that sells?


Freelancer is looking for an outstanding creative to write high quality ad copy with impact to be used in an outdoor ad campaign.

The Brief:

[url removed, login to view] is the largest outsourcing marketplace in the world. Through [url removed, login to view], businesses connect with independent service providers and freelancers. [url removed, login to view] connects over 2.5 million professionals from all over the world. Through our website, employers can hire freelancers to do work in areas such as software, writing, data entry and design right through to engineering and the sciences, sales & marketing and accounting & legal services. The average job is under US$200, making [url removed, login to view] extremely cost effective for small businesses, which often need a wide variety of jobs to be done, but cannot justify the expense of hiring full time.

Our target audience is small businesses, Entrepreneurs and startups. Looking to outsource functions of their business, which either they are unable to do due lack of knowhow or prohibitive cost of taking on staff or outsourcing locally .

We require a series of posters to be produced for different formats for use in Canada, US and the UK. The objective of the creative is to generate awareness of the concept of online outsourcing and the ability to hire a freelancer online as well as aligning this with the [url removed, login to view] brand. The secondary objective is to drive people to the website to post their own project.

The copy must note the variety of categories one can outsource on [url removed, login to view] (see [url removed, login to view] & [url removed, login to view] ) , as well as the cost effectiveness of using [url removed, login to view] (Logos from $30, Websites from $300)

Within the copy space available for each format we would like to try to include the following message: "Outsource anything on [url removed, login to view]" and "Your first Project is Free!". We also require some of the main categories to be mentioned: Graphic Design, Web Design, Online Marketing, App Development etc

The Ad can be funny, quirky and entertaining to help cut through, the use of the wacky projects and categories are a way this could be done. But we are looking for your creative genius and input to help us come up with a strong attention grabbing campaign which has an impact.

The winning bidder will be expected to come up with:

1) Overall campaign message which can be used on large format, low dwell time formats such as billboards.

2) More in-depth message which can be used on smaller format posters with longer dwell time.

The type of formats we are looking at include:

New York Subway Posters in the subway and in-carriages, Commuter Rail Carriage Posters

Toronto - Posters in Train Stations and Bus Stations

London - 48 sheet billboards

Any questions please ask.

We need the project completed within a few days. Ideally, you should submit rough ideas in your initial bid, if we then run with them we will pay you.

Compétences : Publicité, Rédaction

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Concernant l'employeur :
( 46 commentaires ) Croydon, United Kingdom

N° du projet : #1065841

8 freelancers are bidding on average $1118 for this job


Hello! I am a native English speaker with over ten years' experience writing television commercials, video scripts, website content, and other informational literature. Marketing is my passion, and I'd love to help you Plus

1200 $ USD en 15 jours
(33 Commentaires)

Brand-memorable advertising campaign that’s people-persuasive and sales seductive is what I will deliver within your timelines & work guidelines. My advertisements will work better thanks to their reader-inspiring th Plus

2888 $ USD en 4 jours
(8 Commentaires)

Hi, I will create the perfect ad campaign for your company, and have it done in ten days, if chosen. Also, I offer logo packages - buy 5, get 1 free - for $500 and buy 10 get one free for $1,000. If that interests y Plus

1500 $ USD en 10 jours
(3 Commentaires)

I would like to apply for this assignment

800 $ USD en 2 jours
(1 Commentaire)

i'll try to give you my best. if you give me the chance , 'll be thankful to you

750 $ USD en 20 jours
(0 Commentaires)

We are very hard to work. If we get this work we will deliver it in time.

755 $ USD en 40 jours
(0 Commentaires)

I am very much professional. I am capable enough to meet your target in time. Please note, I have completed my four years of graduation in English and also I have three years of working experience in marketing and a Plus

750 $ USD en 20 jours
(0 Commentaires)

Hi, Available and qualified to handle this project. Please view PM for more information about me and a sample of my rough ideas. Thank you, Contactfreelance.

750 $ USD en 3 jours
(0 Commentaires)

I accept your offer.

750 $ USD en 10 jours
(0 Commentaires)