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CLIENT BRIEF Brand Velora Café Project Premium Social Media Content Campaign Project Type Instagram & Facebook Content Marketing About the Brand Velora Café is a modern, premium café focused on handcrafted coffee, fresh desserts, and a relaxing atmosphere. The brand wants to build a strong social-media presence and attract students, young professionals, friends, and coffee lovers. Brand Personality - Elegant - Warm - Modern - Friendly - Premium - Minimal Target Audience Age: 16–35 Interests: Coffee, cafés, desserts, lifestyle, photography, studying, meeting friends Main Goals 1. Increase brand awareness. 2. Encourage people to visit the café. 3. Create a premium visual identity. 4. Increase engagement on Instagram and Facebook. 5. Promote signature drinks and desserts. Content Deliverables - 5 Social Media Posts - 5 Professional Captions - 1 × 30-second Reel Script - 1 Promotional Offer - 1 Brand Bio - 7-Day Content Calendar Tone of Voice Short, stylish, welcoming, and easy to understand. Visual Direction Clean and premium photography, natural lighting, modern café interiors, close-up food shots, minimal typography, and consistent branding. Key Message “Your everyday coffee moment, made special.” Primary CTA Visit Velora Café today. Success Metrics - Engagement - Saves - Shares - Profile visits - Reel views - Café visits generated from social media Important Note This is a fictional portfolio/demo project created to demonstrate social-media marketing and copywriting skills.
Project ID: 40675633
21 proposals
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Active 6 days ago
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21 freelancers are bidding on average ₹21,738 INR for this job

Hello, I would love to craft a premium, high converting social media campaign for Velora Café. With extensive expertise in copywriting, content marketing, and brand strategy, I specialize in building elegant, modern, and engaging social identities that resonate with young professionals and coffee lovers. I will deliver the complete campaign package, including 5 stylish posts, engaging captions, a 30-second reel script, a promotional offer, brand bio, and a full 7 day content calendar, tailored to drive foot traffic and engagement. Let's elevate Velora Café's digital presence together! Best regards, Abiodun Olamilekan Afolabi
₹15,000 INR in 7 days
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Velora’s “everyday coffee moment, made special” should be treated as more than a tagline. The content needs to make someone scrolling Instagram feel the atmosphere of the café before they ever walk through the door. I can share relevant examples of social media content, branded visuals, captions, and short-form video work that demonstrate this approach. For Velora, I’d build the campaign around the experience as much as the products: handcrafted coffee and desserts as visual anchors, but also the quiet study moment, the catch-up with friends, and the small luxury of taking a break. That gives the content enough variety to avoid becoming five versions of “here’s our coffee.” The captions would stay short and stylish, while each post has a clear purpose, whether that is driving saves, encouraging a café visit, showcasing a signature item, or creating an emotional association with the brand. The 30-second Reel would follow the same visual story so the campaign feels like one premium brand rather than disconnected posts. I’d also structure the 7-day calendar so the promotional offer feels natural within the content instead of looking like an isolated sales post. Would you like the campaign to lean more toward premium café lifestyle or product-led food and coffee content?
₹22,500 INR in 4 days
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Hello, I’d love to help bring Velora Café’s social media presence to life with content that feels premium, warm, modern, and genuinely inviting. I understand that the goal isn’t simply to post attractive content, but to create a consistent brand experience that encourages people aged 16–35 to engage with the café, discover its signature drinks and desserts, and ultimately visit. For this project, I can develop the 5 social media posts and captions around clear content themes, create a 30-second Reel script designed to capture attention quickly, develop a promotional offer that gives people a reason to visit, and build a 7-day content calendar that keeps the messaging consistent across Instagram and Facebook. I’ll keep the tone short, stylish, welcoming, and easy to understand, while making sure the content reflects Velora Café’s premium yet approachable personality. I’ll also consider engagement-focused elements such as saves, shares, profile visits, and strong calls to action rather than creating content simply for appearance. I’m particularly interested in the opportunity to build the campaign around your message, “Your everyday coffee moment, made special,” and turn that idea into content that feels memorable and relatable to your target audience. I’d be happy to bring a thoughtful, brand-focused approach to the project and deliver content that is both visually aligned and strategically purposeful. Best regards, Lewan
₹13,000 INR in 7 days
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I deliver clean, premium café‑style content with strong copywriting, photography direction, and strategy. My work boosts engagement, builds brand identity, and drives real customer visits exactly what Velora Café needs.
₹25,000 INR in 7 days
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Hello Velora Café Team, I read your brand brief carefully. I love your brand personality - Elegant, Warm, Modern and your message "Your everyday coffee moment, made special." I am a Content Specialist & Copywriter with experience in Social Media Marketing for cafés and lifestyle brands. I can create for you: - 5 Premium Social Media Post Ideas - 5 Short, Stylish & Welcoming Captions (as per your tone) - 1 x 30-sec Reel Script to increase engagement - 1 Promotional Offer + Brand Bio + 7-Day Content Calendar - Focus on your goals: brand awareness, café visits, engagement, and promoting signature drinks. My writing is clean, premium and easy to understand, perfect for your target audience (16-35). I can start now and deliver first draft today. Let's make Velora Café famous on Instagram! Thank you, Gulafsha
₹20,000 INR in 7 days
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I can meet your needs. I can create videos that are elegant, casual, and engaging to attract your clients' interest.
₹25,000 INR in 7 days
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Hi Filora Café team ☕✨ I love Filora’s modern atmosphere and your message: “Your daily coffee moment, with a special touch.” I’d love to create a completely FREE social media content campaign for Filora Café, including: ? 5 creative social media posts ? 5 professional captions ? 30-second video script ? One promotional offer ? 7-day content calendar ☕ Content highlighting your coffee, desserts, and café atmosphere My goal is to create engaging content that strengthens your brand, increases interaction, and encourages more people to visit your café. 100% free — no commitment required. If you like the results, we can explore working together on future social media content and marketing. Would you like me to get started? ?
₹25,000 INR in 7 days
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Hola, me interesa trabajar en el proyecto de Velora Café y desarrollar una campaña de contenido que refleje la identidad elegante, cálida y moderna de la marca. Mi propuesta es crear contenido visual y escrito coherente con el estilo premium de la cafetería, buscando no solo generar publicaciones atractivas, sino también incentivar la interacción y las visitas al local. El trabajo incluiría: • 5 publicaciones para Instagram y Facebook, adaptadas a la identidad visual de Velora Café. • 5 subtítulos profesionales, breves y atractivos, con llamados a la acción. • Guion para un Reel de 30 segundos enfocado en mostrar la experiencia y el ambiente de Velora Café. • Una propuesta de oferta promocional para incentivar las visitas. • Una biografía de marca clara y alineada con su personalidad. • Calendario de contenido organizado para 7 días. Trabajaría manteniendo una estética limpia y minimalista, utilizando como referencia el café artesanal, los postres, el ambiente del local y esos pequeños momentos que hacen especial una visita a una cafetería. También tendría en cuenta el público objetivo de 16 a 35 años y los objetivos de reconocimiento, interacción y conversión, buscando que cada pieza tenga un propósito dentro de la campaña. Mi objetivo sería transmitir el mensaje de Velora Café de una manera sencilla pero memorable: convertir un momento cotidiano de café en una experiencia especial.
₹25,000 INR in 7 days
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Hello, I’m excited to work on the Velora Café Premium Social Media Content Campaign. I can create stylish, engaging, and brand-consistent content that reflects Velora Café’s elegant, warm, modern, and premium personality. I can deliver the complete content package requested: • 5 engaging Instagram/Facebook posts • 5 professional captions with relevant CTAs • 30-second Reel script designed for engagement • Creative promotional offer • Short and memorable brand bio • 7-day social media content calendar I’ll keep the content concise, visually inspiring, and easy to understand while speaking directly to students, young professionals, friends, and coffee lovers. The content will highlight handcrafted coffee, fresh desserts, the café atmosphere, and the overall experience while supporting the key message: “Your everyday coffee moment, made special.” I’ll focus on content that encourages saves, shares, profile visits, Reel views, engagement, and ultimately café visits. I can start immediately and deliver the complete campaign within 5–7 days. I’m also open to feedback and can refine the content to match the desired brand voice. I’d be happy to turn Velora Café into a memorable social-media brand through creative and premium content.
₹20,000 INR in 7 days
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Hola, me encantaría trabajar en esta campaña para Velora Café. Gestiono activamente el contenido de Instagram de dos marcas propias en Argentina: RCP Necochea (formación en primeros auxilios y RCP) y Marea (emprendimiento gastronómico artesanal), donde me encargo de la estrategia de contenidos, redacción de textos, calendarios de publicación y construcción de identidad visual coherente. Esa experiencia con una marca gastronómica en particular me da un entendimiento directo de lo que buscás: transmitir calidez, calidad premium y ganas de generar una visita real al local. Puedo entregarte los 5 posts con sus respectivos copies, el guion del reel de 30 segundos, la oferta promocional, la biografía de marca y el calendario de contenido de 7 días, todo alineado al tono "elegante, cálido y cercano" que pide el brief, con foco en aumentar interacción, guardados y visitas al perfil que se traduzcan en visitas reales a la cafetería. Trabajo con compromiso de plazos y estoy disponible para ajustar el tono o el enfoque visual según feedback antes de la entrega final. Quedo atenta a cualquier consulta antes de empezar. Saludos,
₹20,000 INR in 7 days
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Hi, I’ve carefully gone through the brief for Velora Café, and I really like the direction you’re looking for — a premium, modern, warm, and minimal social-media presence. I can create a complete content package aligned with your brand personality and target audience, including: • 5 engaging social media posts • 5 professional, brand-aligned captions • 1 × 30-second Instagram Reel script • 1 promotional offer • 1 optimized brand bio • 7-day content calendar My approach would focus on making the content not only visually appealing, but also designed to encourage engagement, saves, shares, profile visits, and café visits. I also have hands-on marketing experience and have worked on social-media and brand-promotion activities. I’ve created a sample social-media campaign for a café brand similar to this brief, so I already have a clear understanding of the content direction required. I can deliver the complete package within 5–7 days I’m available to start immediately and will keep communication clear throughout the project. I’d be happy to discuss the campaign and turn Velora Café’s brand personality into engaging social content. Kindly please within few days Best regards, Taruni
₹25,000 INR in 7 days
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Hi, I’d be a strong fit for this project because I specialise in content strategy and social media content that combines strong visuals, engaging copy, and clear brand positioning. I have 2.5+ years of experience working with 30+ clients across 10+ industries, creating social media posts, captions, Reels, promotional content, and content calendars. For Velora Café, I can create content that feels warm, modern, and visually appealing while speaking directly to students, young professionals, friends, and coffee lovers. I can handle the complete content planning process, from ideas and copy to Reel scripting and the 7-day content calendar. I’d love to help build Velora Café into a social presence that people remember and want to visit.
₹25,000 INR in 10 days
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Hello, I’m a social media strategist, copywriter, and graphic designer with 8+ years of experience, having worked with Hero Group, NTPC, Tata Power, Canon, Vedanta, Khadi India and hundreds of startups and brands. I can develop the complete Velora Café social media campaign, including 5 premium posts, engaging captions, a 30-second Reel script, promotional offer, brand bio, and a structured 7-day content calendar. I’ll ensure every element follows the brand’s elegant, warm, modern, and minimal personality while targeting students, young professionals, and coffee lovers. I can also create the visuals in Canva, ensuring a cohesive premium identity across Instagram and Facebook. I’m available to start immediately and would be happy to share relevant samples.
₹25,000 INR in 7 days
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Hello! Before we start, I’ll do 1 of these 3 for free: — Create one premium Velora Café post concept with caption and CTA. — Develop 3 visual directions using your black/warm/minimal premium positioning. — Write 3 alternative hooks for the 30-second Reel. What I’ll do: — Create 5 cohesive Instagram/Facebook post concepts. — Write 5 polished captions in a short, stylish, welcoming tone. — Develop a consistent premium visual direction for the campaign. — Write a 30-second Reel script with hook, scenes, pacing, and CTA. — Create a promotional offer aligned with the café positioning. — Write a concise brand description that captures Velora’s personality. — Build a practical 7-day content calendar. — Keep messaging consistent around “Your everyday coffee moment, made special.” — Structure content to encourage saves, shares, profile visits, and engagement. — Ensure every asset feels like part of one recognizable café brand. I’d treat this as a complete mini-campaign rather than seven disconnected deliverables, so the final result works as a polished portfolio case. Ready to start as soon as you message me. We can have a phone or Zoom call, or continue discussing everything here.
₹28,000 INR in 7 days
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Hi! I’d love to work on Velora Café’s social media campaign. I can create premium, engaging, and visually consistent content that matches the brand’s elegant, warm, and modern personality while still feeling relatable to students and young professionals. I can handle the complete content package, including **social media post concepts, professional captions, Reel scripting, promotional offers, brand bio, and a structured 7-day content calendar**. My approach would focus not only on making the content look good, but also on creating posts that encourage saves, shares, profile visits, engagement, and ultimately café visits. For Velora Café, I’d focus on a clean and premium visual direction, storytelling around coffee and desserts, relatable lifestyle content, and strong but natural CTAs. I can also suggest creative hooks and content ideas that make the café feel like a place people want to experience, not just another café on their feed. I’d be happy to create the campaign in a way that is both aesthetically appealing and strategically planned for Instagram and Facebook.
₹37,500 INR in 5 days
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Hi! I think I could be exactly what you’re looking for. ☕✨ I’m new to this platform, but I have 7+ years of professional experience in Social Media, Content & Copywriting, including entertainment, lifestyle and visual storytelling. Velora Café’s premium, warm and minimal aesthetic is exactly the kind of brand I love creating for. I’m very interested in the project and ready to start right away.
₹25,000 INR in 7 days
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Hello, I'm a copywriter focused on offers, landing pages and launch emails, and your Velora Café brief maps cleanly onto that. I would deliver exactly the scope listed: 5 social posts with 5 captions, one 30-second Reel script, one promotional offer, a brand bio, and a 7-day content calendar — all in the elegant, warm, minimal voice you describe, aimed at the 16–35 coffee-and-study crowd, and built around "Your everyday coffee moment, made special." with a clear "Visit Velora Café today" CTA. How I'd work: first pin the voice and the two or three signature drinks/desserts worth featuring, then write the calendar so the posts alternate between atmosphere, product close-ups and the offer, so nothing feels repetitive. Captions come with a one-line visual direction each so your photographer or designer knows the shot intended, plus hashtag sets. Copy is delivered in an editable Google Doc organised by posting day. To be straight with you: I write and structure the content; I don't shoot the photography, and since this is a demo/portfolio project I won't promise engagement or footfall numbers — the copy and calendar are what I control, and I'll make those genuinely good. Two rounds of revisions included, and I'm happy to adjust tone after you see the first two captions. 2 days for the full set, and I can start today. Herinoro Jahaziela (@jahazielar)
₹18,000 INR in 2 days
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