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We need a captivating social media promotion that introduces our Vertical-Format Retro Television Shorts Series -- "TV Treasures" - and moves audiences to Trial the Show. The Program consists of stylized humorous and dramatic clips from well-known Classic TV programs - featuring the Stars of those Days. Our target audience is middle-aged adults (40-75). The Program and the Promotion will be released on social media platforms. Required skills and experience: - Persuasive writing to enable visualization of the emotion and memorability of the Show by its prospective audiences. - Using the language and style of the target demographic to... - Highlight the Nostalgic Excitement of the Show: "This is the chance to re-experience happy moments from your life." To optimize the efficiency of the application process, please include with your response: - Specifics on your prior social media initiatives targeting middle-aged adults - including detail of the strategies you employed on the program(s) you initiated, the media used, response metrics, and campaign ROI. - Your approach to securing the Social Media Influencers who will be necessary to support and implement this program: Databases, Internal Lists, etc. We looking forward to seeing your thinking on this unique assignment!!
N° de projet : 40251040
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10 freelances proposent en moyenne $50 USD/heure pour ce travail

With extensive experience in digital marketing, content creation, and social media promotion, I am excited to bring your "TV Treasures" series to life and engage middle-aged adults. I understand their language, style, and nostalgia, having successfully targeted this group before. Metrics and results drive my work. A key advantage I bring is the ability to craft words that not only persuade but also evoke emotion. Undoubtedly, rekindling past TV memories can be an emotional and evocative experience for your audience, and my proficiency in persuasive writing will enable me to convey this compellingly while maintaining the show's unique voice. Lastly, let's not forget my secondary skill - video editing and creation. This profile
$50 USD en 40 jours
7,9
7,9

Hello! “TV Treasures” is a fantastic concept - nostalgia-driven, emotionally resonant, and perfectly suited for social media if positioned correctly for the 40–75 audience. We have experience building campaigns for middle-aged demographics where tone, memory triggers, and emotional storytelling are key. In similar projects, we focused on nostalgia-based hooks, culturally familiar references, and community-oriented messaging to drive engagement and trial actions. Campaigns were structured around short-form teaser clips, emotionally persuasive captions, and targeted boosting on Facebook and Instagram, resulting in strong engagement rates and cost-efficient trial conversions. We can share more detailed examples and metrics upon request. For your series, our approach would center on positioning it as a chance to relive meaningful life moments — not just watch content, but reconnect with the joy of those times. Copy would be crafted to speak in the language of shared memories and recognizable cultural touchpoints, moving audiences from curiosity to action. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Kateryna Sales department Tangram Canada Inc.
$50 USD en 40 jours
4,6
4,6

Manhattan Beach, United States
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Membre depuis oct. 22, 2019
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