
In Progress
Posted
Paid on delivery
Scope of Work Brand Strategy Brand discovery and category-focused research Watch market and competitor review Target audience definition and customer mindset Brand positioning and differentiation Brand purpose, values, personality, and key pillars Value proposition and core messaging Tone of voice and communication principles Tagline / key-message direction Brand Identity System Primary logo / wordmark Secondary logo and brand mark Logo variations and usage hierarchy Color system Typography system Graphic elements and visual language Brand layout and composition principles Logo Development Develop and refine the main Wordmark Develop the supporting letter-based Brand Mark Ensure the Wordmark works clearly at small size on the watch dial Prepare a slightly thicker dial-optimized version if needed Prepare black-on-white and white-on-black versions Prepare suitable typography for the watch model name Refine the selected logo direction based on feedback Packaging Design Design the actual watch packaging / watch box concept, not only the visual direction Apply the approved brand identity to the packaging Define logo placement, typography, colors, materials, finishes, and presentation details Provide realistic packaging mockups Prepare the final packaging artwork/layout based on the manufacturer’s final dimensions or dieline once provided Any technical production specifications that depend on the manufacturer’s structure, engineering, or final dieline will be completed after those files are supplied Brand Experience Direction Website visual direction Social media visual direction Pre-launch / pre-order communication direction Photography and campaign art direction Motion / animation direction Product communication hierarchy Final Brand Package Complete brand guidelines Professional identity presentation Realistic brand mockups Final editable source files Export formats: AI, EPS, SVG, PDF, PNG, JPG as applicable Approved Visual Direction The approved visual direction is a muted green direction, with a refined, timeless, sophisticated, and slightly nostalgic character. The brand should feel: Timeless Refined Sophisticated Minimal Nostalgic in emotion Modern in execution Understated Premium Final File Requirements The final logo, Wordmark, Brand Mark, and packaging artwork must be delivered as fully editable files. Required formats: AI EPS SVG PDF PNG JPG where applicable
Project ID: 40710733
156 proposals
Remote project
Active 6 days ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs

Hello, I’m Juwel, a brand identity designer with over five years of experience creating refined, strategic, and commercially focused identities. I’ve carefully reviewed your scope and understand that this project requires more than a logo. The goal is to build a cohesive premium watch brand across strategy, identity, packaging, and brand experience. I can handle: • Brand discovery, market/competitor research, audience, positioning, differentiation, values, messaging, and tone of voice • Primary Wordmark, supporting Brand Mark, logo variations, typography, color system, and visual language • Dial-optimized logo versions, including thicker small-size treatment and positive/negative versions • Watch model-name typography and refinement based on feedback • Actual watch box/packaging design, including materials, finishes, layouts, mockups, and final artwork based on the manufacturer’s dieline • Website, social media, photography, campaign, motion, and product communication direction • Complete brand guidelines, presentations, mockups, and editable AI, EPS, SVG, PDF, PNG, and JPG files I understand the approved direction: muted green, timeless, refined, sophisticated, minimal, subtly nostalgic, modern, understated, and premium. My focus is to create a practical, scalable identity that works beautifully across the watch, packaging, and digital touchpoints. I’d be glad to develop this into a complete and polished brand system. Best regards, Juwel Rana
$140 USD in 7 days
0.0
0.0
156 freelancers are bidding on average $139 USD for this job

A watch brand lives or dies on restraint, proportion, and detail, and your brief is clearly aiming for that muted green, refined, slightly nostalgic space rather than a generic luxury look. The real challenge here is making the wordmark feel premium everywhere: on packaging, on brand materials, and especially at tiny dial size where many logos fall apart. I’d approach this by first locking the brand positioning and visual system, then refining the wordmark/brand mark specifically around legibility, balance, and packaging application. I’ve handled identity systems, packaging layouts, and presentation-ready brand guideline work where the deliverables had to be both elegant and production-aware, not just visually nice in mockups. For a watch brand, that matters even more because typography weight, spacing, and finishing choices directly affect how premium the product feels. A few things I’d like to confirm before moving: - Do you already have a manufacturer structure for the watch box, or should the initial packaging concept be created independently before dielines arrive? - Is the brand name and model naming already finalized? - Would you like the final guidelines to include recommended foil/deboss/material finish directions for the box as well?
$250 USD in 7 days
9.8
9.8

Hi, ✔ Available Right Now | ⚡ Quick Project Start | ⭐ High Quality Design After checking your⭐ Comprehensive Brand and Package Design⭐ project requirements, I am very confident that I will be able to deliver you professional, high-quality designs according to your requirements. I have been working on Adobe Illustrator and Photoshop for more than 9+ years with 2600+ positive client reviews. I design stunning graphics for branding, marketing, social media, business card, illustrations, brochures, flyers, and artworks. ✔ Expertise in branding, print and digital design ✔ Good communication skills. ✔ Fast delivery. ✔ Unlimited revisions till you are satisfied with your designs. ✅ Portfolio: https://www.freelancer.com/u/GraphicFuture93 Looking forward to collaborating with you. Best regards, Preet
$50 USD in 1 day
8.6
8.6

Greetings, I see that you’re looking for a comprehensive brand and package design that captures a refined, timeless essence while appealing to your target audience. My approach would begin with an in-depth brand strategy, focusing on research and audience insights to ensure the identity resonates well. I would develop a cohesive brand identity system that includes a distinctive logo, typography, and color palette that reflects your desired nostalgic and sophisticated character. For the packaging design, I’d ensure that it not only looks great but also aligns perfectly with your brand identity, creating a seamless unboxing experience. Throughout the process, I’ll prioritize clear communication and adapt based on your feedback to refine the designs. With my experience in branding and design, I am excited to help bring your vision to life. Best regards, Saba Ehsan
$200 USD in 2 days
7.7
7.7

As an accomplished branding and graphic designer with over a decade of experience, I believe I am the perfect fit for your comprehensive project. Throughout my career, I have worked with numerous clients, delivering top-quality results every time. I take pride in my ability to understand and actualize client's requirements, ensuring you receive exactly what you envision for your brand. My mastery of software such as Adobe Illustrator, Photoshop, InDesign, Corel Draw and more means you can trust me to navigate through different design demands seamlessly. From primary logos to packaging designs, I have successfully handled a range of projects similar to yours. You can therefore be confident that my expertise translates into practical deliverables.
$52 USD in 1 day
8.0
8.0

Greetings, After reviewing your project description, I understand the importance of developing a comprehensive brand and package design that resonates with your target audience and sets you apart from competitors. With 15+ years of experience in branding and packaging design, I can help create a brand identity system that reflects your brand values and messaging effectively. Effective branding is crucial for building credibility, recognition, and customer trust. By focusing on brand strategy, identity system, logo development, and packaging design, we can ensure a cohesive and impactful brand experience across all touchpoints. I invite you to review my portfolio at https://www.freelancer.com/u/engmoriadham to see examples of my work. How do you envision the brand experience translating into your website and social media presence? Looking forward to the opportunity to collaborate on this exciting project. Best regards, Adham
$100 USD in 3 days
8.0
8.0

Hi, I came across your (Comprehensive Brand and Package Design) job post and would be happy to assist. I have strong experience in Adobe Illustrator and Photoshop, I can accurately recreate and refine your designs with attention to detail and a professional finish. You’ll receive final formats — AI, SVG, PNG, JPEG, EPS, PDF, and PSD — along with revisions to ensure you’re fully satisfied. **Portfolio: https://www.freelancer.in/u/InnovativeArt10 Hit on Chat button and send me any text, so that we can start a brief discussion about your project. Best regards, Janvi
$40 USD in 1 day
7.9
7.9

Your brief is asking for more than a logo set — it needs a complete world around the watch, from strategy and tone to packaging and launch direction. The weak point in projects like this is usually consistency: the brand can look elegant in a presentation but lose clarity on the dial, box, and future communication pieces. My focus would be to build one coherent visual language first, then make sure the wordmark and brand mark hold up in small-scale luxury applications. I’ve worked on branding and packaging pieces where the job was not only to create attractive assets, but to define hierarchy, typography, color behavior, and realistic mockups that manufacturers and future marketing teams can actually use. The dial-specific logo refinement in your brief is especially important, and that is something I would test carefully instead of treating as a standard logo export. To shape this properly, I’d want to clarify: - Will the packaging need to consider outer sleeve/shipping presentation too, or only the main watch box? - Do you want the website/social direction as guideline pages, or as a few key visual mockups? - Is there already a preferred reference set for the nostalgic-modern balance you want?
$240 USD in 7 days
8.0
8.0

Hi there, I’m ready to work on your project “Comprehensive Brand and Package Design.” as per your requirements, I’m a professional graphic designer with a lots of experience in Graphic Design, Logo Design, Website Design, Branding, Covers & Packaging Let’s connect to discuss your ideas in detail and bring your vision to life. You can view my portfolio and client reviews here: ✨ https://www.freelancer.com/u/KomalShaikh9200 Looking forward to collaborating with you! Thank you, Komal S
$60 USD in 3 days
7.7
7.7

Hello, We can help develop a complete brand identity and packaging system for your premium watch brand, keeping the approved muted-green direction refined, timeless, sophisticated and subtly nostalgic. We understand this requires more than a logo—brand strategy, wordmark, brand mark, typography, dial-optimised logo variations, packaging artwork, realistic mockups and a complete brand guideline system. Our Approach: Brand discovery, positioning and competitor research Wordmark + supporting brand mark development Dial-friendly logo and typography variations Muted-green colour, typography and visual identity system Actual watch box/packaging design with realistic mockups Website, social media and campaign visual direction Complete editable brand guidelines and source files We will ensure the final AI, EPS, SVG, PDF, PNG and JPG files are properly prepared for both digital and production use. We’re available to start immediately and can work collaboratively through concept, feedback and final refinement.
$240 USD in 7 days
7.8
7.8

As an experienced Graphic Designer and Vector Illustration Expert for over 10 years, I have successfully delivered scores of comprehensive brand and packaging design projects. I can confidently say I am the right fit for your project because not only do I have the skills and tools mentioned in your description, but my portfolio also showcases a range of designs that check every box on your list, while exuding the brand emotions you're after - "Timeless, Refined, Sophisticated, Minimal, Nostalgic in emotion and Modern in execution". I understand that creating a brand identity is a journey that involves meticulously crafted steps. My previous clients appreciate not only my artistic prowess but also my dedication to detail-oriented work that maintains consistency and communicates effectively. My strong command over design tools such as Adobe Illustrator, Photoshop, InDesign, Figma combined with my ability to think outside of the box allows me to tackle any task thrown my way. Moreover, my creative solutions are deeply influenced by data-driven research which allows me to factor in market trends, competitive landscape and target audience when designing elements such as logos, typography and packaging. You can expect professional and high-quality work from me that not only satisfies you but also resonates with your customers. Working together would be a perfect blend of creativity, professionalism and achieving your business goals!
$30 USD in 1 day
7.7
7.7

As an experienced graphic designer, I understand the art of branding all too well. Your project entails breathing life into your product line through comprehensive brand and package design. I have a deep understanding of the branding process, from conducting brand discovery to crafting identities, logos, and packaging that capture the essence of your brand. Drawing on my experience collaborating with a diverse range of clients, both local and international, I am practiced at transforming visions into impactful designs- fulfilling needs while exceeding expectations. Throughout my 6-year career in graphic design, I've honed my expertise in motion graphics, typography, website design, and more. These skills make me uniquely positioned to shape your brand's digital presence as well as its physical embodiment through packaging. Given the mandate for a timelessly refined yet modern feel in your brand package, my keen eye for detail and appreciation for minimalism will be paramount. I invite you to review my portfolio here: https://www.freelancer.com/u/Jneutron1237890 I would be happy to discuss your project requirements in detail and provide the most suitable solution for your needs. Budget and project timeline can be discussed through chat based on the scope and complexity of the work. Feel free to contact me at your convenience. I look forward to working with you. Best Regards, Jimmy W.
$100 USD in 1 day
7.2
7.2

Drawing on my 8 years of experience in graphic design, crafting impactful presentations, and comprehensive brand packages, I am confident that I can deliver a solution that not only meets your requirements but exceeds your expectations. My portfolio showcases a range of projects that have required me to demonstrate a deep understanding of brand strategy combined with an ability to produce striking, memorable designs. I will leverage this knowledge to not just create a logo and packaging design for you but develop a brand identity system that aligns with your target audience and effectively communicates your values and ethos. Additionally, my mastery in website design means I can ensure the consistent, high-quality representation of the brand's visual language across all platforms, from your site to social media channels. For the packaging design, I appreciate not just how it looks visually but the physicality too. As such, you can expect realistic mockups using optimal materials that enhance your brand's premium feel and aesthetic. Please feel free to reach out so we can connect and explore how I can contribute to your project’s success. My Portfolio: https://www.freelancer.com/u/rinuart28 Looking forward to your response. Best regards, Pink Pony H.
$50 USD in 1 day
7.3
7.3

With 8+ years as a graphic and product designer, I deliver high-quality, impactful designs that help clients worldwide stand out. My expertise in UI/UX, Branding & Identity, and Print & Digital Media ensures comprehensive brand and package design. I excel in creating refined, sophisticated visual identities, from premium watch packaging to typography, maintaining timeless minimalism. My web design and development skills guarantee seamless brand consistency across all touchpoints (website, social media). I offer unparalleled attention to detail, timely delivery, and cohesive brand packages that achieve lasting results and leave a strong impression. Let's create your enduring brand.
$35 USD in 1 day
7.2
7.2

The strongest part of your brief is that the emotional direction is already very clear: muted green, understated, timeless, and modern without losing warmth. The tricky part will be translating that mood into a brand system that still feels sharp and readable on a watch dial, because what looks sophisticated on a moodboard can become muddy once reduced in size. I’d solve that by developing the identity with small-scale performance and packaging realism in mind from the start, not as an afterthought. I’ve been involved in branding work where the deliverables had to cover identity, packaging presentation, editable source files, and guideline structure in a way that stays usable after handoff. That kind of process fits your project well because this needs discipline and consistency across logo, box concept, visual direction, and final artwork prep. Before I map the full direction, I have two key questions: - Is the packaging concept expected to include interior cushioning/display details, or mainly the exterior box and branded presentation? - Once the manufacturer dieline is supplied, should final artwork adaptation be included in this same phase or treated as a final revision round within the project?
$200 USD in 7 days
7.2
7.2

Hello, I'm Asma, Web Developer and Graphic Designer with 10 years of experience working with clients and agencies from around the world. Creative problem solver with a passion for creating visually appealing and user-friendly digital solutions. I love building luxurious brands and designing captivating visual identities. I've worked with clients in lifestyle, property, fashion, hospitality, and luxury sectors. 24/7 Support & Faster Response . #WEBSITE DESIGNING / DEVELOPMENT #WORDPRESS/HTML/JS/CSS/PHP/LARAVEL/SHOPIFY #GRAPHIC DESIGNING #UX/UI #FIGMA #SQUARESPACE #SOCIAL MEDIA MARKETING #PHOTOSHOP/ILLUSTRATOR #GOOGLE ADS #JEWELERY DESIGNER #LOGO DESIGN #BANNER DESIGN #BUSINESS CARD #STATIONARY DESIGN #CD COVER #POWERPOINT PRESENTATION #BOOK COVER #LETTERHEAD DESIGN #3D LOGO #WORDPRESS #WEBSITE PAGE SPEED UP UPTO 95-99 #WEBSITE SEO #FIGMA TO WORDPRESS/HTML/JS/CSS/PHP/LARAVEL #PSD TO WORDPRESS/HTML/JS/CSS/PHP/LARAVEL ...... ETC :)
$500 USD in 2 days
7.3
7.3

Hello, I’d love to build a complete, sophisticated brand system for your watch brand, combining timeless refinement and nostalgic character with a clean, modern execution. I understand this project goes beyond a logo—you need a cohesive identity and packaging experience that feels premium at every touchpoint. I can deliver: • Brand positioning, audience direction, personality, messaging and visual language • Primary wordmark + supporting letter-based Brand Mark • Small-size optimized watch-dial version with adjusted stroke weight where needed • Black/white and reversed logo variations • Typography, colour system and usage hierarchy • Actual watch box/packaging concept with logo placement, materials, finishes and presentation • Manufacturer-ready packaging artwork once final dielines/dimensions are supplied • Website, social media, campaign and photography visual direction • Complete brand guidelines with realistic brand mockups • Fully editable AI/EPS/SVG/PDF files + PNG/JPG exports I’ll work within the approved muted green direction and maintain a refined, minimal, understated-premium aesthetic throughout the system. Every element will be designed as part of one consistent brand family. I can share relevant branding, logo and packaging samples and begin with a focused visual direction before developing the complete system.
$120 USD in 1 day
7.3
7.3

Hi there, Do you need to create a full brand strategy and watch packaging design. I can develop wordmark, logo system, typography, packaging mockups, and brand guidelines with timeless refined muted green sophisticated direction delivered. I'm an expert and have a very strong grip on Photoshop & Illustrator. I also offer unlimited revisions and at the end, all the vector formats for future use. Visit my portfolio at https://www.freelancer.com/u/allanashan99. Thanks & Regards, Shan.
$30 USD in 1 day
7.0
7.0

As a seasoned Creative Designer and Branding expert, I have successfully completed numerous projects that align with the comprehensive requirements of your venture. With my deep understanding of the nuances of brand strategy and identity development, I am confident in my ability to craft a unique and elegant solution for your brand. My proficiency in modern AI tools bodes well for the nuanced, sophisticated, and minimalistic approach you are aiming for. My keen eye for detail combined with my proficient skills in Graphic Design, Logo Design, Motion Graphics, and Packaging Design allow me to create transformative brand experiences that not only captivate but speak to your target audience. Additionally, my knack for handling the technicalities of production specifications will ensure that your packaging is not just visually appealing but also practically optimized and efficiently executed by manufacturers. Finally, my commitment to client satisfaction and affordable pricing without compromising on quality can reassure you of a reliable partnership. Let's work together on this project, elevating your branding journey to new heights. Choose me, Kirandeep Kaur, and let's celebrate success as we bring the timeless, refined and sophisticated brand you envision into reality.
$60 USD in 1 day
7.3
7.3

Choosing me for your Comprehensive Brand and Package Design project means choosing 8+ years of design experience dedicated to creating visual identities that effectively engage audiences. Having honed my skills in areas such as Corporate Identity, Covers & Packaging, Graphic Design, Logo Design, and Market Research, I bring a unique set of talents that ensure your project will be executed with precision and strategic foresight. As a seasoned creative professional, I recognize the importance of understanding your brand's target audience and competitors. Proper research is the bedrock of any successful brand strategy- it’s where great ideas first come to life. From there, I skillfully use my discerning eye and distinct artistic sense to shape your brand in a way that exudes the defined values and positioning we’ve developed together. Deadline & Cost will be quoted after the discussion Kindly check out my previous work https://www.freelancer.com/u/roger220 1. Multiple rounds of revision 2. 100% Satisfaction So that you will consider me every time for future job whenever you needed. Best Regard Roger B
$50 USD in 1 day
7.1
7.1

Hi! My name is Marjan and I'm here to offer you my services as a skilled applicant with over a decade of experience working on Freelancer.com. I believe I am the best fit candidate for this project due to my extensive experience; I would like to have a discussion to get to know that we both are on the same page. Once the scope will be locked, I will start working on it right away.
$140 USD in 7 days
7.0
7.0

Cairo, Egypt
Payment method verified
Member since May 8, 2020
$10 USD
$30 USD
$10 USD
$10 USD
$10 USD
$25 USD
$15-25 USD / hour
₹750-1250 INR / hour
₹12500-37500 INR
$15-25 USD / hour
₹750-1250 INR / hour
₹12500-37500 INR
₹600-1500 INR
$50 USD
£250-750 GBP
$250-750 USD
₹12500-37500 INR
$250-750 AUD
£250-750 GBP
₹1500-12500 INR
$8-15 USD / hour
$250-750 NZD
£315 GBP
$30-250 AUD
£250-750 GBP