Signet has an ongoing Product of the Month series. The POTM for October is Signet's Own Packaging tape. We feature a piece about the POTM each month on our blog. The first piece can be viewed here for reference: [url removed, login to view]
For the Signet's Own packaging tape, we would like to focus on the uses and benefits of the tapes we offer. The product range can be viewed on our website at [url removed, login to view]
There are different varieties of tape with different types of applications. We sell other brands of tape as well but would like to focus on Signet's Own, and specifically the hand packaging tape. We would like the piece to also mention peripheral products and their uses, such as the hand tape dispensers, packing knives etc. Signet's Own is an alternative to the more expensive brands we sell, such as 3M and Tesa, but we do not want to focus on the cost of the tape- rather, on the overall value provided through the quality for the price point.
The key focus for the piece is the benefits of using quality packaging tape. The piece itself should be in a style and voice that matches the rest of the blog posts. It should include bullet points and headings, rather than being continuous prose. The word count should be roughly 500-600 words (this is flexible).
We also need to include key words for SEO purposes. Some key terms that we want to include in this article are: "Packaging Australia", "Packaging supplies", "Packaging", "Packing tape", "Packaging tape", "Adhesive tape". These terms can be incorporated into the article at any point. They do not all need to be used but ideally several should be included. The piece needs to be completed by Friday the 25th.