Build and position our brand as a leader in the bay area real estate market through SEO web content (search engine optimization), SMM (social media marketing) plans, content enhancement, marketing brochures, and press releases.
Conduct keyword research for our current site.
Identify and implement SEO opportunities based on keyword research.
Make content changes to target identified keywords
Ability to write SEO friendly content in line with best practices .
Responsible for link building strategy, management, deployment and maintenance.
Sell the brand by using our language, personality, expertise, and passion.
Produce social media and blog copy to drive potential clients to our website while providing insight into how we think and do business.
Manage a daily blog to keep the site fresh with new content, with the goal of raising our search engine ranking. Additionally, to provide material for a promotional newsletter or even a book that positions you as THE local expert.