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Description: I need an experienced Airtable builder to design and implement two executive dashboards in Airtable Interfaces: Sales Dashboard Marketing Dashboard These dashboards must support robust filtering, clean UI (tiles/rows), and accurate funnel math across Bookings, Closed Deals, and Capacity (Available Slots). Tables (already exist) Contacts Bookings Closed Deals Reps Closer EOD (Available Slots lives here) Marketing tables for Leads / Applications / MQLs (or equivalent) Core Requirement (critical) Interfaces must not incorrectly source everything from one table. Metrics must be accurately calculated and filterable. If Airtable limitations prevent reliable cross-table calculations inside Interfaces, you must implement a clean solution (examples: a Daily Fact table, summary tables, or automation-supported reporting tables) so dashboards are accurate and easy to maintain. Sales Dashboard Requirements Filters (multi-select where relevant) Date range (based on Booking Date/Time on calendar, not created time) Marketing Source(s) Meeting Type(s) Appointment Status (Show / No Show / Cancel / Reschedule etc.) Confirmation Status Booking Outcome Deal Outcome Closer Setter Ability for viewer to hide/collapse filters if possible Sales KPIs Available Slots Bookings Confirmations Shows Cancels No Shows SQLs WSQLs Offers Closed Deals Cash Collected Revenue Generated Sales Rates / Derived Metrics Filled Slot Rate = Bookings / Available Slots Confirmation Rate = Confirmations / Bookings (and also Shows/Confirmations if you prefer that definition—confirm with me) Show Rate = Shows / Bookings Confirmed Show Rate = Shows / Confirmations Cancellation Rate = Cancels / Bookings No Show Rate = No Shows / Bookings SQL Rate = SQLs / Shows WSQL Rate = WSQLs / Shows Offer Rate = Offers / Shows Win Rate = Closed / Bookings Close Rate (Show) = Closed / Shows Close Rate (SQLs) = Closed / SQLs Close Rate (WSQLs) = Closed / WSQLs AOV = Cash Collected / Deals Collection Rate = Cash Collected / Revenue Generated Cash Per Booking = Cash Collected / Bookings Marketing Dashboard Requirements Filters Date range (Booking Date/Time on calendar, not created time) Marketing Source(s) Meeting Type(s) Type of meeting (setter call / new / follow up / reschedule etc.) Appointment Status (Show/No Show/Cancel/Reschedule) Confirmation Status Booking Outcome Deal Outcome Closer Setter Ability to hide/collapse filters if possible Marketing KPIs Ad Spend (daily input or pulled if available) Leads Applications A/B/C/Disqualified breakdown MQLs Available Slots Bookings Shows Offers Cancels No Shows SQLs WSQLs Closed Deals Cash Collected Revenue Generated Marketing Unit Economics CPL = Cost / Leads Cost per Application Cost per MQL Cost per Booking Cost per SQL Cost per WSQL Cost per Closed Deal Cash per Lead / App / MQL / Booking / SQL / WSQL / Closed Deal Lead → Application % Application → MQL % MQL → Booking % Application → Booking % MQL → SQL % Filled Slot / Show / Confirmed Show / Cancel / No Show / SQL / WSQL / Offer / Win / Close Rates ROAS (Paid Media Cash / Ad Spend) Blended ROAS (All Cash / Ad Spend) Deliverables Two Interface pages: Sales Dashboard + Marketing Dashboard Correct filter behavior across tables (no “everything under bookings” mistakes) Clear documentation: what each metric uses as source fields definitions for each rate how to maintain / update Short Loom walkthrough (5–10 min) QA checklist: confirm a handful of known days match expected counts Screening Questions (must answer) Share 1–3 examples of Airtable dashboards/interfaces you built (screenshots or Loom). How do you handle cross-table metrics and global filters in Airtable when Interfaces hit limitations? What approach would you recommend here: Interfaces-only vs Daily Fact table vs summary tables? Estimate timeline + cost. Budget: Open to fixed price or hourly. I care more about correctness and maintainability than speed, although speed IS important
Project ID: 40176524
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28 freelancers are bidding on average $146 USD for this job

1. **Which date should anchor metrics: booking date, close date, or cash receipt date?** This directly changes revenue, ROAS, and close rates. Booking-date shows funnel efficiency, close-date shows rep performance, cash-date shows financial reality. Mixing these creates hidden inconsistencies. 2. **How should reschedules affect Available Slots on the original vs new day?** Slot utilization is often overstated here. Options include releasing the original slot or counting capacity twice unless explicitly corrected. 3. **Can one booking lead to multiple deals or partial payments?** If yes, booking → deal and deal → cash must be separated to avoid inflated AOV and win rates. 4. **Should historical metrics recompute if past capacity or statuses are edited?** Some teams want frozen history for trust; others want live recalculation. Mixing both breaks confidence in reports. 5. **For Marketing dashboards, should date filters use Lead Date or Booking Date?** CPL and ROAS expect lead-date logic; sales metrics expect booking-date logic. Blending these is a common mistake. 6. **How should No-Shows and Cancellations be treated in rate calculations?** They can be excluded or treated as explicit leakage points, which materially impacts SQL, WSQL, and close rates.
$140 USD in 7 days
6.1
6.1

Hello, I understand that you need two executive dashboards—Sales and Marketing—designed in Airtable with robust filtering and precise metric calculations. It’s essential that these dashboards not only look great but also deliver accurate insights based on varied data sources. In previous projects, I have successfully created multiple Airtable dashboards that involved complex data integration and visualization, ensuring that all metrics were reliable and easy to maintain. Clients praised my attention to detail and the dashboards’ efficiency in driving decisions. ✅My Plan: - Assess your existing tables and ensure seamless data connections. - Develop clear filters as per your specifications for both dashboards. - Create documentation detailing data source metrics and update processes. - Conduct a thorough QA on known days for accuracy. - Record a Loom walkthrough to guide you through functionalities. Could you clarify how flexible you are regarding the timeline for this project? Also, do you prefer a detailed manual for maintaining the dashboards? Best regards, Hongqiang Chen
$230 USD in 2 days
4.9
4.9

Sir, I am a preferred & professional freelancer at Freelancer.com. Please check my profile, you will get my skills and project review. I have 11+ years of experience in this relevant task. I will do your task within your budget. So you can select me as the right freelancer. Please hire me. Thank You
$30 USD in 1 day
4.9
4.9

Hello, I’d be happy to take this on. I have strong hands-on experience building Airtable Interfaces for executive dashboards with complex funnel math, cross-table filters, and clean, maintainable reporting structures. I understand the critical requirement around avoiding incorrect single-table sourcing and handling Airtable Interface limitations properly. When Interfaces alone aren’t reliable, I implement clean solutions like daily fact or summary tables so metrics stay accurate, filterable, and easy to maintain over time. I can deliver both Sales and Marketing dashboards with correct date logic based on booking date/time, robust multi-table filters, accurate KPIs and rates, clear documentation of metric definitions and sources, a short Loom walkthrough, and a QA check against known data. I’m comfortable recommending the right architecture here based on your current base and priorities, balancing correctness with speed. I can share relevant Airtable dashboard examples, explain my approach to cross-table metrics and global filters, and provide a clear timeline and cost estimate once we connect. Please feel free to message me to discuss details and next steps. Kind regards, Habib
$30 USD in 2 days
4.4
4.4

Hello there,, I have advanced experience in Data Mining, Statistics, Statistical Analysis and Data Science. With my vast background in data analysis and management, I am confident in my ability to handle your categorical data project effectively and efficiently. I have extensive experience in collecting, cleaning, analyzing, and visualizing data using Python programming, an invaluable asset for a project of this nature. Additionally, I am well-versed with CRISP-DM framework and adept at identifying patterns within datasets Choosing me means benefitting from not only my expertise but also my personal approach to projects. I understand that each task is unique, requiring tailored skills, and so I'm willing to go the extra mile to provide you with results that meet and exceed your expectations. Let's join forces in this project as our combined strengths will surely produce a result that's efficient, elegant and insightful! Let's not waste any more time! Together, we can mine this data efficiently and answer the questions to achieve your goals. Best Regards, Thanks
$30 USD in 1 day
4.4
4.4

I'd be happy to help with your Airtable project. I have experience building dashboards and interfaces in Airtable, and I'm confident that I can deliver high-quality results. To confirm, you need me to design and implement two executive dashboards in Airtable: a Sales Dashboard and a Marketing Dashboard. These dashboards should support robust filtering, clean UI, and accurate funnel math across various tables. I understand the requirements for both dashboards, including filters, metrics, and KPIs. I'll make sure to implement correct filter behavior across tables and provide clear documentation for each metric, including source fields, definitions, and maintenance instructions. I'll also provide a short Loom walkthrough (5-10 minutes) and a QA checklist to ensure that the dashboards are accurate and easy to use. Regarding cross-table metrics and global filters, I'm familiar with Airtable's limitations and can recommend the best approach. I can either use Interfaces-only, a Daily Fact table, or summary tables to ensure accurate and maintainable dashboards. As for the timeline and cost, I'll provide an estimate based on the complexity of the project and the time required to complete it. Please let me know if you have any further questions or if you'd like to proceed with the project. I'm ready to get started!
$250 USD in 14 days
4.0
4.0

Hello there, As an experienced researcher and data scientist, data analyst, my qualitative analysis skills perfectly align with your job requirements. My profound knowledge of Python and R Studio guarantees fast learning and adaptation to new tools. Moreover, my advanced skills in Excel make me highly competent in handling large datasets efficiently—making me proficient in extracting the best insights from your transcripts. I fully comprehend the importance of working papers and meticulously preparing financial statements, especially within strict timelines. my sharp analytical skills and extensive knowledge of excel ensure that I leave no stone unturned in making sure every detail is covered under evaluation. My passion for quality, originality and meeting deadlines makes me an excellent choice for this project. I cannot wait to prove my extensive skills to you through providing actionable insights that will help guide your decision making regarding domestic charter flights. Best Regards
$30 USD in 1 day
4.0
4.0

Hello there, With extensive experience in statistical and predictive analytics, My proficiency in SPSS combined with my programming skills in Python will not only ensure an effective data analysis but also allow for flexibility and automation, optimizing efficiency throughout the process. Throughout my career, I have consistently proven my problem-solving mindset transforming complex datasets into clear and actionable insights that clients can use to drive their business forward. Data cleaning and transformation is an often-overlooked area of importance; however, it's where precise analysis begins. My vast experience in this area ensures thorough sorting of your data for accurate analysis - leaving no stone unturned. Lastly, I recognize that clear communication is vital to successful project completion. I assure you of my commitment in communicating regularly and effectively throughout this project, leaving no room for ambiguities. Trusting me with this project will not just avail you of a qualified individual but also someone who is dedicated in leveraging their knowledge and experience for unparalleled client satisfaction.
$30 USD in 1 day
3.5
3.5

Hello! I specialize in executive Airtable dashboards with correct cross-table math. I’ll build Sales and Marketing Interfaces with clean UI, robust filters, and accurate funnel metrics across Bookings, Deals, Capacity, and Marketing tables. Where Interfaces fall short, I’ll implement a reliable reporting layer (Daily Fact or summary tables). Includes documentation, QA validation, and a Loom walkthrough. Focused on correctness, maintainability, and speed. Best Regards!
$200 USD in 5 days
3.0
3.0

Hello, I am immediately available to develop your Airtable dashboards. With extensive experience in building complex Airtable interfaces and managing cross-table metrics, I ensure accurate, filterable analytics with reliable sourcing solutions. My approach involves creating summary tables and automations where Airtable limits cross-table calculations. I will deliver fully functional dashboards supporting your KPIs, with detailed documentation and a short walkthrough. Can we discuss your preferences for the timeline and budget ? Best regards, Mojjammil
$120 USD in 2 days
2.7
2.7

Hello, I’ve reviewed your job and can help build two executive Airtable dashboards Sales and Marketing with accurate cross table metrics, robust filtering, and clean Interfaces. The dashboards will calculate all KPIs and derived rates while remaining maintainable and easy to update. I can deliver fully configured Interfaces (or summary/Daily Fact tables if needed), clear documentation on metric sources and definitions, and a short Loom walkthrough so your team can verify and manage dashboards independently. Happy to review your requirements and confirm next steps. Cheers, Hassan Suhail
$250 USD in 7 days
2.6
2.6

⭐Hi, I’m ready to assist you right away!⭐ I believe I’d be a great fit for your project since I have extensive experience in designing and implementing Airtable dashboards, especially focused on sales and marketing metrics. With my expertise, I can ensure accurate calculations, robust filtering options, and a clean user interface that meets your specific requirements. I have successfully built numerous Airtable dashboards for clients, enabling them to track and analyze their sales and marketing data effectively. Moreover, I excel in handling cross-table metrics and implementing efficient solutions to overcome any limitations within Airtable Interfaces. This project aims to solve your pressing need for comprehensive and visually appealing sales and marketing dashboards that provide valuable insights into your business operations. By leveraging my skills in data integration, automation, and data visualization, I will create two executive dashboards that align with your exact specifications and enhance your decision-making process. If you have any questions, would like to discuss the project in more detail, or would like to know how I can help, we can schedule a meeting. Thank you. Maxim
$50 USD in 2 days
2.0
2.0

As a seasoned researcher with a focus on data analysis and visualization, I am uniquely qualified to build the robust Airtable dashboards you require. I have extensive experience using different statistical software such as SPSS, R, Python, and Mplus, enabling me to handle complex metrics and calculations across different tables. Where Airtable limitations are inevitable, I am able to integrate daily fact tables or automation-supported reporting tables for accurate and easy-to-maintain dashboards. Moreover, my expertise in academic writing not only ensures clarity in documenting the source fields for each metric but also necessitates routine QA checks to assure accurate counts. In line with your needs, I usually perform data interpretation tasks to bring more rigour into research and strengthen decision-making- always going the extra mile to ensure end-users' satisfaction. With an availability of sharing some of my SEE skills in published articles, you can rest assured that your project is in safe hands. Let's discuss further on budget
$210 USD in 4 days
2.6
2.6

Hello, With over 5 years of solid experience in Fullstack Development and Data Analytics, I'm confident that I have the breadth of skills needed to deliver an exceptional Airtable Sales + Marketing Dashboard for your business. I understand the core requirement of accurate and easily maintainable dashboards that don't limit data across tables, and can offer clean solutions like Daily Fact Tables or summary tables when necessary. My extensive experience in both PHP, JavaScript, MySQL, as well as data analysis and SQL gives me a unique multidimensional perspective on this project that's hard to find elsewhere. In addition to my technical prowess, one of the aspects that sets me apart is my attention to security. Given the sensitive nature of your sales and marketing data, you need a professional who comprehends not only how to build robust systems but also how to secure them. And that’s exactly what I would bring. Finally, professionalism is key and so is clear communication which I always prioritize. Throughout the development process both parties require full transparency and high level input which you can expect with me. All in all, my aim is to provide top-quality work that meet your specific needs, ensuring maximized results within your given budget. And If you would like references for any related projects done over the years using all the softwares you mentioned don’t hesitate to ask! Thanks!
$250 USD in 4 days
0.0
0.0

Hello Nathaniel P., We went through your project description and it seems like our team is a great fit for this job. We are an expert team which have many years of experience on Data Processing, SQL, Data Analytics, Data Visualization, Data Analysis, Data Integration, Data Architecture, Airtable, Automation, Data Management Please come over chat and discuss your requirement in a detailed way. Thank You
$129 USD in 4 days
0.0
0.0

✅Hi there, hope you are doing well! I have successfully created complex Airtable dashboards in the past, featuring robust filtering and accurate metrics, which streamlined sales and marketing processes efficiently. From my experience, the most critical part of this project is ensuring that all metrics are sourced correctly across multiple tables without errors, especially given Airtable’s limitations. My proposed solution is to design two well-structured interfaces for the Sales and Marketing dashboards, ensuring all filters function flawlessly and metrics are accurately calculated with potential support from automation tools where necessary. I'd like to work on this project sincerely from my confidence. Let's connect and discuss more.
$150 USD in 3 days
0.0
0.0

Hi Nathaniel P., I can deliver what you need. I am a skilled freelancer with 8 years of experience in Data Processing, Data Analysis and I have completed similar projects. Visit my profile to check my latest work and read what clients say. Connect in chat to discuss details and next steps. Best regards, Bwalya
$250 USD in 7 days
0.0
0.0

I’ve built Airtable dashboards focusing on clean UI, accurate funnel math, and robust filters. I use summary tables or a Daily Fact table for reliable cross-table calculations since Interfaces can’t always do this well. This ensures metrics update correctly and filters don’t pull everything from a single table. For your Sales and Marketing dashboards, I suggest a hybrid approach: summary tables for core KPIs and automation to keep data synced, enabling fast, correct filtering across bookings, deals, and marketing data. This avoids common pitfalls like slow or incorrect rollups. I’ll create fully filterable, multi-select interfaces with collapsible filters for usability. Each metric will have clear documentation with data sources and definitions. I’ll also deliver a short Loom walkthrough and a QA checklist matching known data points. Could you share any existing formulas or sample data for funnel metrics? Also, do you have preferred tools for automations (e.g., Airtable Automations, Zapier)? Timeline: 2–3 weeks depending on complexity. Cost estimate: $1500–$2000 fixed price (negotiable based on scope).
$250 USD in 7 days
0.0
0.0

You need accurate sales and marketing dashboards in Airtable Interfaces. I build Airtable solutions focused on reliable metrics and clear data flow. My approach prioritizes correct cross-table calculations, using summary tables or automation if Interfaces have limitations. This ensures accurate, maintainable dashboards. I will confirm scope and flag any potential issues early. I recently delivered a complex inventory and sales reporting system using similar techniques, resulting in a 20% improvement in data-driven decision-making for the client. Will your marketing data include offline sources needing manual input?
$140 USD in 7 days
0.0
0.0

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$30 USD in 7 days
0.0
0.0

Fresno, United States
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