Optimize Google Ads Targeting Review

I already run several Google Ads campaigns and they’re performing decently, but I know the targeting and audience settings can be tightened up to drive a lot more traffic to my site. What I need is a fresh set of expert eyes to audit the current account, flag any wasted spend, and reshape the targeting so the right people see the ads at the right time. Here’s how I picture the engagement: • First, you’ll dive into my Google Ads dashboard, analyse all the existing campaigns, ad groups, and audiences, and identify gaps or overlap. • Next, you’ll recommend and implement improvements—whether that’s refining geographic or demographic parameters, creating new custom segments, using in-market or affinity audiences, or excluding under-performing placements. • Finally, you’ll monitor performance for a brief period, report on the changes, and give me a clear, actionable roadmap I can follow to keep the campaigns healthy once the job is done. My primary objective is straightforward: more qualified visitors hitting the website. If you have a proven track record of boosting traffic through smart audience work, I’d love to work together.

Project ID: 40526158