Project Luxury SoapCo

  • État: Closed
  • Prix: $200
  • Propositions reçues: 37
  • Gagnant: hollycuthbert

Résumé de concours

About the task.
The task is to assist me with the following:
a) Develop brand identity Stage 1: Name, Logo, Slogan, and Stationery (business card and stationery design)

About the business.
The business is a startup making artisanal luxe soaps and skin care range (body butters, lotions, scrubs, oils and candles)
The product should have broad appeal to the conscious shopper, wanting something different and more ethical
Product will be functional for personal use (female, male & family) but also specifically tailored for gifting and large custom event orders… eventually the idea is also to expand into pet care and so the brand identity would need to permit this.

Product characteristics
• Soap, body butter, body lotions, fragrance oils and candles
• Natural
• Free of chemicals (No SLS, No Parabens, No Harsh Chemicals and No Animal Testing)
• Luxurious natural ingredients
• Thoughtfully sourced
• Expertly researched
• Vegan
• Made in Britain / London
• Delicately handcrafted and exquisitely finished
• Sensual mind & body experience: creamiest, Moisturizing, gently exfoliating, and soothing soap bars – fragranced with exotic and nostalgic fragrance and essential oils
• Local / british / london

Positioning
• Affordable luxury
• Male, female, family ….eventually pets
• Global appeal eventually selling into african, asian and ME markets

Brand characteristics
• Superior
• Creative (Poetic/Arty)
• Sensual
• Ethical
• Independent

About me
I’m on a sabbatical year out from a finance career to pursue this project. I’m an avid global adventure traveller, I think of myself as a citizen of the world, I’m of African descent and have lived in the UK for most of my life. I love all things creative especially fashion, shoes and contemporary art. I’d like an international brand with firm british roots but somehow also encapsulate some of the exoticism of my heritage in some way and my arty delights…. The attached image is an illustration of the nature of the eventual packaging but in a rectangular shaped tin.

Compétences recommandées

Commentaire de l'employeur

“I'd highly recommend her. ”

Image de profil nonuba, United Kingdom.

Meilleures propositions de ce concours

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Tableau de clarification publique

  • DesignInverter
    DesignInverter
    • il y a 1 an

    Dear Ch, Please rate my Entry #88 and Entry #89. Thanks.

    • il y a 1 an
  • sanjaynirmal69
    sanjaynirmal69
    • il y a 1 an

    Hi! CH please review #86 thank you.

    • il y a 1 an
  • georgianaandree
    georgianaandree
    • il y a 1 an

    So basically... you're looking for a designer/copywriter/marketing savvy person in 200USD :) I have to admit..the project is yummy, but for many of us it isn't feasible given the time investment and all. Nevertheless, the best of luck :)

    • il y a 1 an
  • eteokliz
    eteokliz
    • il y a 1 an

    The award prize you have granted, can cover only a minor fraction of the amount of work you are asking.... Good luck finding a decent professional branding proposal that can come close to what you have envisioned!

    • il y a 1 an
  • marcvento12
    marcvento12
    • il y a 1 an

    #65

    • il y a 1 an
  • priscillabaeta
    priscillabaeta
    • il y a 1 an

    Kindly check entry #57. Thank you.

    • il y a 1 an
  • blankbord
    blankbord
    • il y a 1 an

    Hi, Do consider revisiting the quote. #increaseprize

    • il y a 1 an
    1. blankbord
      blankbord
      • il y a 1 an

      The output visualized is handling customer/consumer nuance through Value proposition canvas. Using/Creating Brand identity Prism for the proposition and thus translating the same into tangible Brand TouchPoints. I am looking at 7 to 10 days _ fully devoted to this with a Prize amount of 2K. feel free to get back.

      • il y a 1 an
  • toplanc
    toplanc
    • il y a 1 an

    plz say ur company name

    • il y a 1 an
    1. nonuba
      Titulaire du concours
      • il y a 1 an

      thats part of the brief to come up with a name

      • il y a 1 an

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