Develop a Brand Name for a Medical Service Product - repost

  • État: Closed
  • Prix: €90
  • Propositions reçues: 102
  • Gagnant: AmyHarmz

Résumé de concours

We are looking for someone to come up with a brand name and logo for our service.

Service description:
- Directed at medical device manufacturers (MDM) and healthcare organizations (HCO) i.e. hospitals.
- Provides a simple, standard process to organize and administer the communication of medical device information (the paper/document you receive with a medical product explaining how to use it).
- Enables employees to work more efficiently and focus on value added activities.

Key Components that should be reflected:
- Service credibility and reliability (trust)
- Target demographic (35 - 55 year old european senior management in medical industry)
- Memorable (e.g. Viber, Instagram, Apple...)

Be creative! We look forward to seeing your ideas!

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Tableau de clarification publique

  • Valeanu
    Valeanu
    • il y a 4 ans

    for those freelancers who I inspired, you are welcome!

    • il y a 4 ans
  • Cobot
    Cobot
    • il y a 4 ans

    Hi! I made up some new names for you: #88 ; #89 ; #90 ; #91 ; #92 ; #93 ; #94 ; #95 ; The logos are just mockups, I would do better logo for the names that you like.

    • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    Hi all - Thank you for your entries so far. We have come up with a list of likes and dislikes:

    Dislikes:
    1. Words such as Medical, Med, Service, Data, Creative, Aid, etc - These are too plain.

    Likes:
    1. Buzz words (e.g. insta, swift, etc)
    2. We liked the idea of bringing in a Greek god names.
    3. Thinking out of the box!!!

    On another note: we review all the new options once a day, therefore no need to ask us to review your option after you have submitted. Thank you.

    Good luck! Be creative!

    The useIQ Marketing Team

    • il y a 4 ans
  • flyhigh0407
    flyhigh0407
    • il y a 4 ans

    #31

    • il y a 4 ans
  • DAMMAgrafico
    DAMMAgrafico
    • il y a 4 ans

    Please Review #32 #33 and #34 New options and updates, Thanks!

    • il y a 4 ans
    1. DAMMAgrafico
      DAMMAgrafico
      • il y a 4 ans

      also #35 as a color option to de #33 ;)

      • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    . last, don't think too much in medical terms, in the end the service is much more related to information about a specific product the customer is using at the moment, and at this moment she should think about our service

    • il y a 4 ans
    1. lgomathy
      lgomathy
      • il y a 4 ans

      Hi,

      • il y a 4 ans
    2. lgomathy
      lgomathy
      • il y a 4 ans

      Could you please check my entry #30 ? It has multiple entries within, please check and see if Mate or inforMed or any of the others I have put in matches with your requirements? Would appreciate your feedback.

      • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    . considering these points the name should have a certain wiz, not funny, but it should resemble the though process of the customer when she looks for information.

    • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    . if your customers think about the books in our library they have a specific information need which relates to what they are doing at the moment, in most cases treating a patient. So they need a quick answer in a simple way.

    • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    . we build a library for specific type of documents, so we are librarians in a way, what characteristics do we need to have as librarians? Our customers (the people who come to our library) are mainly nurses and physicians. What do they think or look for when they go into a library?

    • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    Hello All, thank you for your submissions, we still look for more creativity, some of you go into the right direction. Here are some more thoughts which might be helpful in this regard.

    • il y a 4 ans
  • Consultant4biz
    Consultant4biz
    • il y a 4 ans

    After studying online the availability of names like mediust (medical trust), mediref (medical reference), I zeroes to rightref. If you lke name and want logo to be build around alphabets let me kno entry #29

    • il y a 4 ans
  • stardust4me
    stardust4me
    • il y a 4 ans

    please review entry #25

    • il y a 4 ans
  • stardust4me
    stardust4me
    • il y a 4 ans

    please review entry #23

    • il y a 4 ans
  • DAMMAgrafico
    DAMMAgrafico
    • il y a 4 ans

    please check #13 , #14 and #15 , new names and designs, Thanks!

    • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    Creativity is key here, we need it to sound professional but creative - Most names with Med - followed by something are already in use. For the more creative entries e.g. ALANA or Rabeyo, we need to understand why it would fit this service specifically. Hope this helps!

    • il y a 4 ans
  • useIQmarketing
    Titulaire du concours
    • il y a 4 ans

    Hi all - Thank you for your entries so far! We wanted to share some feedback with all of you.

    • il y a 4 ans
  • vkpajeet
    vkpajeet
    • il y a 4 ans

    would you mind separating it into two contest??
    One for the logo design and the other for the brand name.

    • il y a 4 ans
    1. useIQmarketing
      Titulaire du concours
      • il y a 4 ans

      The brand name is the key here, but we are also trying to gain an understanding of potential logos. If we fall in love with a brand name we will select that entry, even if the logo is not perfect.

      • il y a 4 ans
  • vkpajeet
    vkpajeet
    • il y a 4 ans

    kindly rate #10

    • il y a 4 ans
  • moorekk1
    moorekk1
    • il y a 4 ans

    Hello sir, I hope you don't mind. I just want to ask, do you want just a "brand name" or brand name and make it a logo..? Thank you...

    • il y a 4 ans
    1. useIQmarketing
      Titulaire du concours
      • il y a 4 ans

      Thank you for your question. To clarify - we are looking for both a brand name and logo.

      • il y a 4 ans

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