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How Will You Earn Your Popa Pola?

The "How Will You Earn Your Popa Pola" campaign can feature a wide variety of people and activities- skydiving for the extremists, climbing a mountain for the outdoorsy, taking care of the children, getting out of bed for the less inspired (with a better sense of humour)- all implying that the soda will make your "me time" special and rewarding.

                                                                                                                        Proposition n°                                            5
                                         du concours                                             Concept for photo campaign for a beverage company
Proposition n°5

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